Sign up to save your podcasts
Or
Share 367 | This is Strategy with Seth Godin
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
367 | This is Strategy with Seth Godin
I feel like today's guest needs no introduction, but it would be a complete disservice to not share all of his accolades.
Today, I'm talking with Seth Godin. He's an author, entrepreneur, and most of all, a teacher.
In addition to launching one of the most popular blogs in the world, he has written 22 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and This is Marketing, which was an instant bestseller in countries around the world.
His newest book, This is Strategy: Make Better Plans releases this week and offers readers a practical framework for what an effective strategy looks like and feels like in today's fast-moving chaotic, and diverse world. This strategy allows readers to zoom out and see the bigger picture and understand the systems that are shaping their lives at work, in business, and day-to-day challenges.
Seth contends that by recognizing and mastering these systems and prioritizing long-term thinking over instant gratification, we can make smart, purposeful choices today that will lead to long-term growth.
In my conversation with Seth, he shares his motivation for writing this book, the four elements that are critical for an effective strategy, and the importance of identifying and connecting with our smallest viable audience.
On a personal note, when I started my product business in 2008, Seth's work was a major catalyst in helping me gain marketing momentum. He has a no-nonsense approach. He's concise and clear with his thoughts, and that resonates and gets your wheels turning, which you will hear in today's episode.
Today’s episode is brought to you by our Proof to Product LABS coaching program. This is a coaching program specifically built for product-based business owners, with members from across industries and across the globe. We have member-only events inside of LABS, so request your invitation to join below!
REQUEST YOUR INVITATION
You can view full show notes and more at http://prooftoproduct.com/367
This episode contains affiliate links. You can view our affiliate disclaimer here.
Quick Links:
Free Wholesale Audio Series
Free Resources Library
Free Email Marketing for Product Makers
PTP LABS
Paper Camp
View all episodes
By Katie Hunt
4.9
269269 ratings
I feel like today's guest needs no introduction, but it would be a complete disservice to not share all of his accolades.
Today, I'm talking with Seth Godin. He's an author, entrepreneur, and most of all, a teacher.
In addition to launching one of the most popular blogs in the world, he has written 22 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and This is Marketing, which was an instant bestseller in countries around the world.
His newest book, This is Strategy: Make Better Plans releases this week and offers readers a practical framework for what an effective strategy looks like and feels like in today's fast-moving chaotic, and diverse world. This strategy allows readers to zoom out and see the bigger picture and understand the systems that are shaping their lives at work, in business, and day-to-day challenges.
Seth contends that by recognizing and mastering these systems and prioritizing long-term thinking over instant gratification, we can make smart, purposeful choices today that will lead to long-term growth.
In my conversation with Seth, he shares his motivation for writing this book, the four elements that are critical for an effective strategy, and the importance of identifying and connecting with our smallest viable audience.
On a personal note, when I started my product business in 2008, Seth's work was a major catalyst in helping me gain marketing momentum. He has a no-nonsense approach. He's concise and clear with his thoughts, and that resonates and gets your wheels turning, which you will hear in today's episode.
Today’s episode is brought to you by our Proof to Product LABS coaching program. This is a coaching program specifically built for product-based business owners, with members from across industries and across the globe. We have member-only events inside of LABS, so request your invitation to join below!
REQUEST YOUR INVITATION
You can view full show notes and more at http://prooftoproduct.com/367
This episode contains affiliate links. You can view our affiliate disclaimer here.
Quick Links:
Free Wholesale Audio Series
Free Resources Library
Free Email Marketing for Product Makers
PTP LABS
Paper Camp
More shows like Proof to Product
View all
The Amy Porterfield Show
4,587 Listeners
Creative Pep Talk
1,968 Listeners
Simple Pin Podcast: Simple ways to boost your business using Pinterest
453 Listeners
The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
12,067 Listeners
The Marie Forleo Podcast
1,669 Listeners
The Product Boss: Business Coaching for Product-Based Female Entrepreneurs
875 Listeners
Boutique Chat
853 Listeners
The Laura Horn Art Podcast
308 Listeners
The Jasmine Star Show
2,572 Listeners
Windowsill Chats
330 Listeners
How to Sell Your Stuff on Etsy
293 Listeners
Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop
128 Listeners
The Buyerside Chat
35 Listeners
The Professional Creative
431 Listeners
Art + Audience
181 Listeners