In episode 375, Megan chats to Tim Schmoyer about expert strategies to optimize our YouTube channels for easy discovery and growth in 2023.

Since 2011, Tim Schmoyer has been one of the leading YouTube strategists in the online video industry. His company, Video Creators, has been featured by FOX, Forbes, BBC even YouTube themselves as his team trains creators and brands to master YouTube and use it as a place to spread messages that change lives. Their clients have organically grown by over 20 billion views and 81 millions subscribers under their guidance. In this episode, you'll learn more about YouTube search, discovery systems and YouTube's goals in general so that you can optimize your channel to get discovered more and increase your subscribers.

- What are YouTube's goals and how can you align your channel with that?

- How much do keywords and viewing time impact your discoverability on YouTube>

- Content on YouTube has become completely customized.

- Optimize your content for your ideal audience - think how will they respond?

- How do you spark curiosity and create intrigue?

- Create title, thumbnail and first couple of seconds before you create your content.

- Should you request viewers to subscribe, like and comment?

- Take the approach: Hang out in the kitchen with me while I cook.

- When analyzing your content, think how can I improve my game?

Connect with Tim Schmoyer

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