Side Hustle Pro

454: Demetria Lucas on Taking Career Risks and Embracing Pivots


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This week we’re airing my first ever live podcast! I had the opportunity to sit down with author, journalist, and media powerhouse Demetria Lucas at the On Air Fest in Brooklyn, NY. 

From launching A Belle in BK to building an empire that spans books, film, podcasting, and more, Demetria has mastered the art of evolving and thriving as a multi-hyphenate entrepreneur. Taking risks and flawlessly pivoting has paid off.


In this episode she shares:

  • How prioritizing steady income through podcasting, owning a travel company, and more gives her freedom to enjoy life outside of working
  • The enormous impact traveling the world has had on her work, leading her to author three books on travel 
  • How she stayed resilient through personal challenges and self-doubt


Highlights Include:

00:00 Intro

03:36 Breaking into the book industry

08:20 Streams of steady income

13:45 Building a personal brand and podcast

24:08 Traveling the world

27:00 The ups and downs of finances in freelancing

36:15 Tips for entrepreneurs 


Check out episode 454 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube


Links mentioned in this episode

  • Demetria’s Website: https://www.demetriallucas.com/ 
  • Demetria’s Instagram: https://www.instagram.com/demetriallucas 
  • Demetria’s Facebook: https://www.facebook.com/demetriallucas 
  • Ratchet and Respectable Podcast: https://podcasts.apple.com/us/podcast/ratchet-respectable/id1449001372 
  • TikTok: https://www.tiktok.com/ 

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