For years now we've been talking about the climate of launches, why they are not working like they used to and what we should be doing instead. In this episode, Dan and I reveal why traditional launches are faltering and we share how you can adapt to this new landscape by fostering direct, impactful connections with your audience.

We want you to embrace the strategies that will create demand, drive daily sales, and construct a business model that's not just widely profitable, but also widely enjoyable for you!

You may have noticed that we got a new logo and have new music to celebrate as we have upleveled and are in our elevated era and I wanted to bring new energy to the podcast. We would be so grateful if you would take a second to rate and review the show on Apple Podcasts, and stay tuned for more great content we have coming to you right here each week!

To get our free training on the three funnels that we use to have sales every single week, our new evergreen model, then DM me the word "evergreen" on Instagram, @nicoleculver, and I will send it to you. As well, to learn more about Elevate and to see if you're a good fit, send a DM with the word "Elevate" and we'll get you the info, and to see how we can help you scale, DM the word "Scale"!

If you're ready to step into the role of an Elevated CEO, to bring more cash into your business and to discover the #1 thing you should be focusing on, fill out an application for a 1-on-1 Elevated CEO session at https://nicoleculver.co/lvtdceosessionspod and we'll walk you through it!

Key Highlights:

• Some of the ways we've seen the online business and launching situation evolve since 2020 [3:43]

• How people are now spending their money differently as their buying habits have changed [6:26]

• The model change that's required for online experts and what this looks like for most of our clients [12:25]

• Why it's so important for us to be talking openly about the new reality that launches just aren't working the way they used to [16:47]

• How to determine if you are operating from this old business model and what you can do to adapt to the new times we find ourselves in [20:35]

For more insights and what's happening in our business in and in the online space, follow me on Instagram and remember to subscribe to our podcast on your favorite platform. Let's learn and grow together!