The Foundr Podcast with Nathan Chan

485: How to Use AI to Source Products Faster and Better with Kian Golzari


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Sourcing specialist Kian Golzari returns to the podcast to share how to use AI tools when sourcing and developing products. Golzari has sourced over 3,000 products, and his global clients include the NBA, Olympics, Bed, Bath & Beyond, Tesco, Argos, and Aldi. He’s also an instructor on our foundr+ platform, teaching courses on product sourcing and product development. 


Listen to Nathan and Kian discuss:

  • The difference between innovating and imitating products 
  • Sourcing products for the NBA, Steph Curry, and Neymar Jr. 
  • How to use AI to scrape and summarize product reviews and pain points
  • The necessary human element of product sourcing
  • How to verify the top factories on Alibaba
  • How not to get overwhelmed with the amount of AI tools
  • Why relationships will always matter
  • When to use and not use chatbots
  • Why the Canton Fair is Disneyland for Kian
  • And much more product sourcing advice...


  • *This interview was part of the Foundr Ecomm-AI Summit that took place October 23 - 25, 2023. 


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