The Shift Show

490: Sales In Your Sleep: The 3 steps to building your dream sales system


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In this first episode of 2025, Nicole and Dan dive into one of the most sought-after goals for entrepreneurs: making sales in your sleep. They break down their proven system for creating consistent, predictable revenue using four essential funnels. Whether you're just starting to explore evergreen sales or looking to optimize your current approach, this episode is packed with actionable insights and inspiration to help you wake up to daily Stripe notifications.

What You’ll Learn in This Episode:

  • Why speaking to your Rich Niche is the foundation of any successful funnel.
  • How to create offers that consistently sell without requiring constant effort.
  • The role of trust-building offers and how they drive qualified leads into your higher-ticket programs.
  • A breakdown of the 4 Funnels that power Nicole and Dan’s Predictable Sales Model:
    1. Cash Conversations Funnel: Engage your audience, qualify leads, and sell with ease.
    2. Trust-Building Funnel: Use low-ticket offers to nurture buyers and guide them to your bigger programs.
    3. One-Hour Launch Funnel: Simplify launches into quick, impactful sessions to nurture and sell.
    4. Automated Evergreen Funnel: Scale your offers for consistent daily sales on autopilot.
  • A surprising analogy about coffee beans that illustrates why solving the real problem leads to long-term sales success.

Why You’ll Love This Episode: Nicole and Dan share personal stories, relatable analogies, and practical tips to help you transform your sales strategy in 2025. Whether you're tired of exhausting launches or struggling to attract buyers, this episode shows you how to build a system that works for you—even while you sleep.

Links & Resources Mentioned:

  • Sales in Your Sleep Training: Get instant access to our in-depth training on creating your own predictable sales system. DM "Sleep" on Instagram or click here.
  • Rich Niche Training: Learn how to identify and speak directly to your ideal buyers. DM "Rich Niche" or click here.
  • Cash Conversations Program: Start engaging your audience and closing sales with this $27 program. Add the Rich Niche training for just $22 more. Learn more here.
  • Elevate Program: Ready to grow your audience, increase sales, and scale with ease? Apply for Elevate here.
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The Shift ShowBy Nicole Culver

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