Guest: Shep Moyle, a coach at CEO Coaching International. Before coaching, Shep was the owner, chairman, and CEO of Shindigz party supplies and the International Chairman of YPO.

Quick Background: The true measure of a CEO's strategy isn't if his or her plan leads to BIG growth in a year or two. It's if the CEO's combination of vision, processes, people, and discipline can snowball into sustained growth year after year after year.

On today's show, Shep Moyle explains how he led his company to average 20% growth for 20 consecutive years.