what these people would do is grow the followers of a certain facebook page by creating memes, giveaways, promos, etc. yes there’s nothing entirely wrong with putting out those types of content but selling it afterwards, making a profit out of it and claiming that it’s ready for rebranding, re-naming etc. is very frowned upon

I asked this question to my community members in Social Media Marketing Philippines and here are some of their insights in regards to this topic and the response has been great!

before we start I just want to give a huge shoutout to all the members of Social Media Marketing Philippines, if you’re not yet aware of what SMMP is. we are a community that’s focused on Social Media Marketing and Management where in we share tips, strategies and help out those who are new in the industry. there’s no agency agency mentality in our community we treat each and every member as a family member. so if you want to know more about Social Media Marketing and Management I’ll leave the link in the description below.

Here are some of the reasons why you should not buy pre owned facebook pages

Black Hat

If you’re not familiar with the term “Black Hat” in a very simple explanation it only means it’s an unethical strategy! a strategy that can lead you, your brand and your accounts to be flagged or banned.

If you’re a business owner taking the shorter way to success and focusing on vanity metrics (how the number of likes looks good in the eyes of people) then I think you should re-evaluate your marketing strategy. ever since when I was still in an Agency I’ve been groomed and trained to only practice doing White Hat Strategies, strategies that involves gritty work, slow progress but gives you an amazing amouts of results in the long run

People will unfollow because This is a form of deception

People will unfollow for the sole purpose of it not being the initial page that they followed because they followed that page for a specific reason note that Facebook has a transparency policy, meaning people can see what your page's name was before it is what is is today. It compromises the authenticity of your brand and makes you miss out on targeting algorithms where you seek out those likely to buy from your business. This as a red flag.

What to do instead?

Put that money on ads

instead of buying a page with x amount of followers already that you’re not even sure whether they are bots and spam accounts, run ads that would specifically target your target market. If you’re just starting out you can check out my dos and don’ts in terms of running social media ads I’ll leave the link in the description. you can also check out other resources on google. resources and references are everywhere and within reach.

Invest and build up your community

If you’re a running business already and thinking of going going through the route of buying off another page that is not recommended since engagement is more important than likes or followers. How sure are you that the initial followers of that said page would respond to your brand the same way it did to the previous one? When the former followers/likers see this, most would unfollow & unlike. It’s better to start from scratch and build your way up

And that’s a wrap foe episode 9! I hope this episode has helped you and hopefully your business. to get more updates don’t forget to hit that follow button

Thanks guys for listening to another epsode of 5 minutes social media tips with neil.

There use to be a time when inviting your friends to like your Facebook Page was recommended. There might be a time in the future where it will be beneficial. It is absolutely not beneficial today nor has it been for a few years. Here is why it is not and what to do instead…

The reason why it’s bad to invite your friends to like your page (especially when your page is new) is because of the Facebook Algorithm. You need to work with the algorithm, and having a page initially comprised of likes from your personal friends is bad for the algorithm for one reason: your friends are not your target audience.  Social Media Marketing Philippines Neil Dimapilis

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A social media style guide is the go-to source for how your brand appears and acts on social. It informs your approach to multi-channel content, which in turn shapes what people think of when they hear your name, what they tell others about your brand and how you make them feel.

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A style guide is also a surefire way to keep your team on the same page. Social team members are only human, so mistakes happen, but a style guide can save you from some slip-ups and iron out any confusion about your brand’s dos and don’ts.

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The more you learn about the social media features for advertisers, the more you'll succeed and the better returns you'll see on your marketing investment. Here are tips to find out how to improve your ad campaigns right now and how to avoid common mistakes

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Taking a closer look at these social media use trends in the era of COVID-19, you as business owners and marketers can learn a great deal about opportunities to boost engagement and business impact as the new normal continues to evolve.

You should respond actively to the new needs of your target audience by producing diverting, fun, positive content that drives creativity and weaves a sense of community. If you pull this off, you are likely to see improvements in your customer engagement and brand sentiment despite the difficult marketing environment.

Hey guys! Welcome to 5 Minutes Social Media tips with Neil! in this episode we’ll be talking about the changes in social media that you need to make

Coronavirus has changed just about everything, but you still need to connect to your customers, prospects, partners, and team members. And now more than ever, social media may be the best way to do so.  But you cannot just continue with your regular social media strategy and content,What works is different. What people want is different.

Here are 5 changes to your social media that you need to apply and possibly be your social media success during the pandemic.

In some ways, it may be harder than ever to be responsible for Social Media Marketing in the Philippines, in your company and or organization. But it may also never be a more vital job.

You can continue to communicate, inspire, education and assist your audiences. You just need to make some changes to do so. I wish you great success in that journey and hope this pandemic truly is a short-term scenario.

Copywriting is one of the most essential elements of effective online marketing, whether you’re going to use it to write blogs, headlines, sales , social media captions and ad copies.

It is the art and science of strategically delivering words (whether written or spoken) that get people to take some form of action. That action might be to purchase, opt-in, or engage with a product, service, or company.

Hey guys! Welcome to my channel!

In this podcast i’ll be teaching you everything I know when it comes to social media!

Welcome to 5 minutes social media tips with Neil, See you on my first episode!