Topics Discussed: 5 Ways to Develop Strong Carrier Relationships

1. Paying carriers on time
2. Be clear in communicating details of the loads
3. Invest time with your carrier partners
4. Say thank you
5. Reward those who go above and beyond

 

Timestamps:

[00:14] Five ways to develop strong carrier relationships

 

[00:22] Why is it important to focus on developing relationships with carriers? In this business, you have two customers, the shippers, and the carriers, and you have no business without the carriers. Also, you will never be able to build a successful business by pulling trucks off a load board, so it is imperative to gain those repeat customers by showing appreciation. This will help you stand out from the crowd and will open the doors to better services and access to resources.

 

[01:58] #1 - Pay carriers on time or earlier is a sure way to get the carriers in your good graces.

 

[02:31] #2 - Communicate clear details of the loads; dates, times, locations.

 

[02:57] #3- Invest time with your carrier partners. Learn more about what their goals are, the struggles they have, and how you can help them and provide value to them.

 

[03:26] #4 - This should go without saying but when someone does a good job say thank you and voice your appreciation.

 

[03:59] #5 - When someone goes out of their way, reward them with a token of gratitude. It can be something simple like delivering a pizza to their office or gifting them a gift card to a coffee shop.

 

[05:39] Outro

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