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Getting on the podcast charts is like ranking on the first page of Google. It's an incredibly powerful way to get found by new listeners, and surprisingly? It's easier than you might think.
In this episode we're unpacking why charting is key for discoverability beyond word-of-mouth or organic search, and why it's not out of reach for you even if you're just starting out or have a small audience. You’ll also learn how to stop stressing over your download numbers and start using them as data points to build a growth strategy that keeps your listeners hooked and attracts new ones.
Ready to uncover the five key metrics Apple and Spotify use to rank podcasts — and how you can leverage them to get found by new listeners? Hit play and let’s make your business bingeworthy.
0:00 - The Real Purpose of Podcast Charts
4:20 - Why Charting Is Like Getting on Page One of Google
7:14 - The Five Key Metrics That Determine Apple and Spotify Ratings
12:15 - Proven Strategies to Increase Your Ranking Potential
16:24 - Why It's Time to Stop Obsessing Over Downloads
Episode Links:
Other Episodes You’ll Enjoy:
→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.
Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year
Curious about PodLaunch®? Email us at [email protected] to find out if our podcasting mentorship is the right fit and get tailored podcasting advice to grow your show.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
By Courtney Elmer | PodLaunchHQ.com4.9
186186 ratings
Getting on the podcast charts is like ranking on the first page of Google. It's an incredibly powerful way to get found by new listeners, and surprisingly? It's easier than you might think.
In this episode we're unpacking why charting is key for discoverability beyond word-of-mouth or organic search, and why it's not out of reach for you even if you're just starting out or have a small audience. You’ll also learn how to stop stressing over your download numbers and start using them as data points to build a growth strategy that keeps your listeners hooked and attracts new ones.
Ready to uncover the five key metrics Apple and Spotify use to rank podcasts — and how you can leverage them to get found by new listeners? Hit play and let’s make your business bingeworthy.
0:00 - The Real Purpose of Podcast Charts
4:20 - Why Charting Is Like Getting on Page One of Google
7:14 - The Five Key Metrics That Determine Apple and Spotify Ratings
12:15 - Proven Strategies to Increase Your Ranking Potential
16:24 - Why It's Time to Stop Obsessing Over Downloads
Episode Links:
Other Episodes You’ll Enjoy:
→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Want a podcasting growth strategy tailored to your show? Schedule a 1:1 Podcasting Audit with Courtney.
Register for Courtney's Podcasting Workshop: How to 10x Your Podcast Growth This Year
Curious about PodLaunch®? Email us at [email protected] to find out if our podcasting mentorship is the right fit and get tailored podcasting advice to grow your show.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

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