The McClain Method | Business Tools For Interior Designers

51: Brand Perception, Authenticity and Strategy: Part 1 with with Brittany Farinas


Listen Later

In this engaging episode (Part 1 of 2) of the Designer Within Podcast, host John McClain welcomes Brittany Farinas, CEO, and Creative Director of House of One, to discuss her journey in the interior design world. Together, they delve into Brittany's early career challenges, the importance of professional branding, and key business strategies that have propelled her to success. Highlights include insights into Brittany's investment in PR, the dual role of personal and professional life in her brand, and practical tips on custom furniture, client onboarding, and much more. Get ready for an inspiring conversation about merging passion with business acumen.

00:00 I'll see you in Las Vegas Market!

01:16 Introduction to Today's Episode

02:00 Welcome to The Designer Within Podcast

03:12 Interview begins with Brittany Farinas: Part 1

06:50 Brittany's Journey into Interior Design

11:37 Building a Brand and Business

17:56 The Importance of Professional Image

30:41 Balancing Personal and Professional Life

35:43 Conclusion and Teaser for Part 2

36:26 Final Thoughts and Resources

House of 1 Website: https://www.houseof1.com/
House of 1 Instagram: https://www.instagram.com/houseofone_/
Brittany Farinas Instagram:  https://www.instagram.com/brittanyalexa_/

Text Me a Message!

Design feels natural. Business doesn’t. And that is frustrating.

Design Success Academy was created to help interior designers finally feel confident running the business side of their work.
Inside the program, you’ll learn how to price with clarity, create simple systems, position yourself professionally, and build a business that actually supports your creativity.

👉 Learn more: https://www.mcclainmethod.com/dsa

Support the show

🌟 For all things John and The McClain Method, head to: www.mcclainmethod.com https://mcclainmethod.com/ for information on coaching, memberships, & more!


📕 Order a signed copy of John's book: The Designer Within (or purchase anywhere books are sold!) https://johnmcclaindesign.com/designerwithin

Connect With John!
YouTube https://www.youtube.com/@mcclainjohn
Instagram https://www.instagram.com/themcclainmethod
Facebook https://www.facebook.com/mcclainmethod
LinkedIn https://www.linkedin.com/in/thejohnmcclain/

...more
View all episodesView all episodes
Download on the App Store

The McClain Method | Business Tools For Interior DesignersBy John McClain

  • 5
  • 5
  • 5
  • 5
  • 5

5

20 ratings


More shows like The McClain Method | Business Tools For Interior Designers

View all
A Well-Designed Business® | Interior Design  Business Podcast by LuAnn Nigara

A Well-Designed Business® | Interior Design Business Podcast

10 Listeners

How to Decorate by Ballard Designs

How to Decorate

840 Listeners

Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon by Kimberley Seldon

Business of Design® | Grow a Profitable Interior Design Business with Kimberley Seldon

204 Listeners

Business of Home Podcast by Business of Home, Dennis Scully

Business of Home Podcast

438 Listeners

Dear Alice | Interior Design by Alice Lane

Dear Alice | Interior Design

1,504 Listeners

Hot Young Designers Club | Interior Design Business Podcast by Hot Young Designers Club

Hot Young Designers Club | Interior Design Business Podcast

124 Listeners

Resilient by Design with Rebecca Hay by Rebecca Hay

Resilient by Design with Rebecca Hay

47 Listeners

Only Girl On The Jobsite by Renee Biery

Only Girl On The Jobsite

73 Listeners

Trade Tales by Business of Home, Kaitlin Petersen

Trade Tales

75 Listeners

The Interior Collective by IDCO Studio

The Interior Collective

286 Listeners

Design Business Freedom by Melissa Galt | Interior Design Business Coach

Design Business Freedom

70 Listeners

Talk Shop with Ariel Okin: A Fenimore Lane Production by Ariel Okin

Talk Shop with Ariel Okin: A Fenimore Lane Production

44 Listeners

Interior Design Business by Terri Taylor

Interior Design Business

41 Listeners

To-The-Trade with Interior Design Community by Interior Design Community

To-The-Trade with Interior Design Community

7 Listeners

Mastering the Business of Interior Design: Success by Design by Katie Decker-Erickson, Business Coach for Interior Designers

Mastering the Business of Interior Design: Success by Design

9 Listeners