It was such a pleasure to welcome Julie Solomon, an amazing brand and pitch expert, on the day of her first book’s publication. In this episode of What the Fundraising she is walking us through the very internal process undergone by the successful entrepreneurs, entertainers, and other public figures with whom she has worked over the years. But the real work? It started with Julie herself. She gets vulnerable in sharing her own origin story, which is also detailed in "Get What You Want: How to Go From Unseen to Unstoppable." 

In this episode, we are looking at what it takes to break through the scrappy startup phase into the next stage of growth and development. In most cases, it looks like moving from scarcity to abundance – which is a lot harder than it might sound. Julie explains the kind of self-examination required to discard toxic beliefs that no longer serve, embrace clarity and claim true confidence. She explains a three-step framework built around Awareness, Acceptance, and Action that you’ll find simple to understand and available to anyone willing to take that all-important pause. 

Click here to order Julie’s new book, "Get What You Want: How to Go From Unseen to Unstoppable."

If you feel like you need more support around the topic outlined in this episode, check out my Power Partners Formula. The course is designed to equip you with the tools you need to identify your Power Partners, avoid mistakes, and stop wasting time on the endless fundraising hamster wheel. To learn more about my unique methodology, you can also register for my free 60-minute masterclass here.

Episode Highlights:

(02:41) – Julie introduces herself and her work as an online business and mindset coach who is also a seeker, brand consultant, publicity expert, and recent first-time author!  

(03:43) – If you’re making a profit, you’re a business and need a brand. The challenge is to find that inner star and shine a light on it, which Julie did first in the entertainment world and then in the social media space.

(06:22) – Julie has found that even the most successful high-earning entrepreneurs and personalities hit an “upper limit issue,” some sort of mental block that prevents next-level clarity and confidence. 

(07:00) – There are three levels of revenue capacity that people find most challenging

(09:40) – The first step to fully realizing success is removing mental blocks that do not serve. 

(12:30) – Julie shares three tools to achieve freedom

(14:14) – Are you hustling from Awareness to Action, skipping that Acceptance piece? Here are some signs to look for

(17:06) – How to manage black-and-white thinking that is self-limiting

(18:11) – Coming into full power starts with identifying and implementing a strong boundary system that defines what inputs we allow into our hearts and minds. 

(21:26) – About money and the origin stories that infuse our thinking

(23:00) – Shame and self-limiting beliefs around money - Julie shares her story

(26:20) – How it feels to go public with a vulnerable personal story

(28:27) – A scarcity mindset may work in the early stages of business or organizational development, but it won't take you to the next level.

(32:08) – Clarity about goals and vision is foundational to everything else

(34:27) – Nonprofits offer corporate partners a very attractive branding vehicle

(35:50) – Being realistic and dreaming big 

(37:23) – Julie offers a free five-step audio guide and worksheet for gaining clarity, building confidence, and accomplishing your goals, which can be downloaded here.

(37:40) – How to start with building brand partnerships

(39:35) - Where to find Julie and learn more about her work