Rachel Sheerin is a keynote speaker and trainer focused on helping hospitality professionals sell more and be happy! Featured in Inc. Magazine for her unorthodox, high energy style,  Rachel has been an advocate for authentic sales and preventing burnout in our industry. Today she talks all about the Pareto Principle, also known as the 80-20 Rule, and how it applies to wedding vendors.

Images from the amazingly talented Jeremy & Debby Deal, Lunahzon Photography, www.LunahZon.com

If you're making the world better, then she's your sales whisperer. Rachel currently serves as International Director of Education for WIPA, is a long time NACE member and takes her margaritas on the rocks. 

Support our Sponsors:

Visit GreenChef.US/WeddingsForReal for $50 off your first box of Green Chef!

This Sunday from 4-7pm head over to one of the most stunning wedding venues in the Triangle, The Parlour at Manns Chapel for their Spring Open House hosted by our good friends at Harmony Weddings. This event is FREE and open to the public. It is especially perfect for engaged couples- come tour the beautiful venue and meet some of the top local vendors, all in one day! As a thank you for attending, if you book the Parlour as your venue, you can enjoy FREE use of all Parlour Vintage Rentals. This event is also wonderful for local vendors to get to tour The Parlour, network and meet new vendor friends. Last but not least, they will be unveiling a big bridal suite surprise!! Eventbrite Link here to register.

Music for this episode by https://www.bensound.com.

The host of the show is Megan Gillikin, owner and lead consultant at A Southern Soiree Wedding and Event Planning.  She's also available for wedding and hospitality business consulting and can be reached at [email protected].

Weddings for Real is edited and produced by Jason Gillikin for Earfluence.

----
2025 VIP CEO Day: https://www.megangillikin.com/2025-vip-ceo-day