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In this episode, Brittney Saunders, founder of FAYT, Staple Swim, Form Active, and OUTDŌ, shares how she went from YouTuber to multi-brand empire builder—running multiple 7-figure businesses with a hands-on, no-agency approach.
She shares:
• How she transitioned from influencer to real founder with 40+ staff
• The power of brick-and-mortar stores in an online world
• Why she refuses to use agencies for content or growth
• Her real thoughts on product quality, hiring, and customer experience
• The viral moment that sparked her love for fashion
• How she deals with pressure, burnout, and building a career she loves
If you want to grow a product brand, keep full creative control, and build something real - Brittney’s story will fire you up.
Foundr Community Offers
Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching:
Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → Click here
Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Click here to get started.
Connect With Nathan Chan
Connect With Brittney Saunders
LinkedIn → Click here
Follow Foundr for More Business Growth Strategies
4.9
562562 ratings
In this episode, Brittney Saunders, founder of FAYT, Staple Swim, Form Active, and OUTDŌ, shares how she went from YouTuber to multi-brand empire builder—running multiple 7-figure businesses with a hands-on, no-agency approach.
She shares:
• How she transitioned from influencer to real founder with 40+ staff
• The power of brick-and-mortar stores in an online world
• Why she refuses to use agencies for content or growth
• Her real thoughts on product quality, hiring, and customer experience
• The viral moment that sparked her love for fashion
• How she deals with pressure, burnout, and building a career she loves
If you want to grow a product brand, keep full creative control, and build something real - Brittney’s story will fire you up.
Foundr Community Offers
Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching:
Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → Click here
Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Click here to get started.
Connect With Nathan Chan
Connect With Brittney Saunders
LinkedIn → Click here
Follow Foundr for More Business Growth Strategies
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