The Foundr Podcast with Nathan Chan

569: The Email Expert - How to Get Your Customers Attention


Listen Later

In this episode, Rytis Lauris, co-founder of Omnisend, shares how he bootstrapped a leading email and SMS marketing platform used by over 125,000 eCommerce brands worldwide.

He shares:

• Why most ecommerce founders start email marketing too late
• How to convert more website traffic into high-intent subscribers
• The 2% of automations that drive 40% of ecommerce revenue
• Why segmentation and personalization outperform batch-and-blast emails
• Creative SMS tactics that build loyalty—not just conversions
• His vision for how AI will transform martech in the next decade


Foundr Community Offers

Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching:

→ Starting your ecom biz? ⁠⁠⁠Click here⁠⁠⁠
→ Already selling and want to scale? ⁠⁠⁠Click here⁠⁠⁠


Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠Click here⁠⁠⁠


Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠Click here⁠⁠⁠ to get started.

Connect With Nathan Chan

Instagram → ⁠⁠⁠Click Here⁠⁠⁠
LinkedIn → ⁠⁠⁠Click here⁠⁠⁠

Connect With Omnisend & Rytis Lauris

Rytis Lauris LinkedIn → ⁠Click here⁠⁠⁠⁠

Omnisend Website → ⁠⁠⁠Click here⁠⁠⁠

Omnisend Instagram → ⁠⁠⁠⁠Click here⁠⁠⁠⁠

Follow Foundr for More Business Growth Strategies

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Website → ⁠⁠⁠Click here⁠⁠⁠
Instagram → ⁠⁠⁠Click here⁠⁠⁠
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The Foundr Podcast with Nathan ChanBy Foundr Media

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