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Kian Golzari is one of the world’s leading experts in sourcing and product manufacturing—developing over 2,500 products and visiting 500+ factories.
In this episode, he shares how to go from idea to product without getting burned by bad suppliers or poor-quality manufacturing. Whether you're working with Alibaba or building a custom product from scratch—this is your playbook.
What you’ll learn:
• How to vet suppliers and avoid common sourcing mistakes
• His exact 3-step product development system
• How to approach factories like a pro (even if it’s your first product)
• Why negotiation is more about positioning than price
• What he’s learned from working with the NBA, UN & billion-dollar brands
• His best tips for working with Chinese manufacturers in 2025 and beyond
If you’re creating a physical product or want to improve your margins—this episode will save you time, money, and a ton of headaches.
Foundr Community Offers
Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching:
Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → Click here
Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Click here to get started.
Connect With Nathan Chan
Connect With Kian Golzari
YouTube → Click Here
Follow Foundr for More Business Growth Strategies
By Foundr Media4.9
562562 ratings
Kian Golzari is one of the world’s leading experts in sourcing and product manufacturing—developing over 2,500 products and visiting 500+ factories.
In this episode, he shares how to go from idea to product without getting burned by bad suppliers or poor-quality manufacturing. Whether you're working with Alibaba or building a custom product from scratch—this is your playbook.
What you’ll learn:
• How to vet suppliers and avoid common sourcing mistakes
• His exact 3-step product development system
• How to approach factories like a pro (even if it’s your first product)
• Why negotiation is more about positioning than price
• What he’s learned from working with the NBA, UN & billion-dollar brands
• His best tips for working with Chinese manufacturers in 2025 and beyond
If you’re creating a physical product or want to improve your margins—this episode will save you time, money, and a ton of headaches.
Foundr Community Offers
Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching:
Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → Click here
Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Click here to get started.
Connect With Nathan Chan
Connect With Kian Golzari
YouTube → Click Here
Follow Foundr for More Business Growth Strategies

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