Krystina decided to take the leap and try to make her home- bakery business her full time gig just before the pandemic hit.  While most people would have hit pause, she instead reimagined her offering and The Messy Cookie home kit was born.  Big names like Wayfair and Ebay jumped on board for her delicious virtual team-building escape.  But while she’s been able to get in the virtual door once, she’s struggled to get repeat business from the big companies for her cookie decorating parties.  What’s holding her back? Listen in for a masterclass in how to convert your business from a product into a brand.  Like the topics on today’s show? Why not take a deeper dive! The paperback edition of international best-seller That Will Never Work is out now in all good bookstores and online:<a href="https://www.amazon.com/That-Will-Never-Work-Netflix/dp/0316530182" rel="noopener noreferrer" target="_blank"> www.amazon.com/That-Will-Never-Work-Netflix/dp/0316530182</a> Want to be a guest? Head to<a href="https://marcrandolph.com/guest" rel="noopener noreferrer" target="_blank"> marcrandolph.com/guest</a> to apply.  While you’re there, sign up for Marc’s newsletter<a href="https://marcrandolph.com/newsletter/" rel="noopener noreferrer" target="_blank">: marcrandolph.com/newsletter/</a>Feeling social?Tw: @mbrandolphIG: @ThatWillNeverWork LinkedIn: Marcrandolph  Marcrandolph.com

Krystina decided to take the leap and try to make her home- bakery business her full time gig just before the pandemic hit. While most people would have hit pause, she instead reimagined her offering and The Messy Cookie home kit was born. Big names like Wayfair and Ebay jumped on board for her delicious virtual team-building escape. But while she’s been able to get in the virtual door once, she’s struggled to get repeat business from the big companies for her cookie decorating parties. What’s holding her back? Listen in for a masterclass in how to convert your business from a product into a brand. Like the topics on today’s show? Why not take a deeper dive! The paperback edition of international best-seller That Will Never Work is out now in all good bookstores and online: www.amazon.com/That-Will-Never-Work-Netflix/dp/0316530182 Want to be a guest? Head to marcrandolph.com/guest to apply. While you’re there, sign up for Marc’s newsletter: marcrandolph.com/newsletter/ Feeling social? Tw: @mbrandolph IG: @ThatWillNeverWork LinkedIn: Marcrandolph Marcrandolph.com

Krystina decided to take the leap and try to make her home- bakery business her full time gig just before the pandemic hit.&nbsp;&nbsp;While most people would have hit pause, she instead reimagined her offering and The Messy Cookie home kit was born.&nbsp; Big names like Wayfair and Ebay jumped on board for her delicious virtual team-building escape. &nbsp;But while she’s been able to get in the virtual door once, she’s struggled to get repeat business from the big companies for her cookie decorating parties.&nbsp; What’s holding her back?&nbsp;Listen in for a masterclass in how to convert your business from a product into a brand.&nbsp;&nbsp;Like the topics on today’s show? Why not take a deeper dive! The paperback edition of international best-seller That Will Never Work is out now in all good bookstores and online:<a href="https://www.amazon.com/That-Will-Never-Work-Netflix/dp/0316530182" rel="noopener noreferrer"> www.amazon.com/That-Will-Never-Work-Netflix/dp/0316530182</a>&nbsp;Want to be a guest? Head to<a href="https://marcrandolph.com/guest" rel="noopener noreferrer"> marcrandolph.com/guest</a> to apply.&nbsp; While you’re there, sign up for Marc’s newsletter<a href="https://marcrandolph.com/newsletter/" rel="noopener noreferrer">: marcrandolph.com/newsletter/</a>Feeling social?Tw: @mbrandolphIG: @ThatWillNeverWork&nbsp;LinkedIn: Marcrandolph&nbsp;&nbsp;Marcrandolph.com

#60:   How to Turn Your Kitchen Side-Hustle Into a Brand

How many times have you been told “that will never work”?&nbsp;&nbsp;Probably not as often as Netflix co-founder Marc Randolph. The veteran Silicon Valley entrepreneur, advisor, investor, speaker and best-selling author has founded or co-founded half-a-dozen successful startups and mentored scores of entrepreneurs from first time business owners to established CEOs.&nbsp;Be a fly on the boardroom wall as Marc's podcast opens up the opportunity to entrepreneurs everywhere to gain the benefit of his years of experience as he helps each guest think through their business problem.These lively conversations, which showcase Marc’s unique combination of analytical skills, tough love and a healthy dose of humor, provide actionable advice that will benefit founders - and would-be founders - at every stage of their business journey.&nbsp;&nbsp;&nbsp;New episodes every Tuesday.Want to be a guest on That Will Never Work?&nbsp;Head to<a href="https://marcrandolph.com/guest" rel="noopener noreferrer" target="_blank"> https://marcrandolph.com/guest</a> (<a href="https://marcrandolph.com/guest" rel="noopener noreferrer" target="_blank">https://marcrandolph.com/guest</a>), fill out the form and record the question you’d like Marc’s help with right there on the site. And while you’re there sign up for Marc’s newsletter<a href="https://marcrandolph.com/newsletter/" rel="noopener noreferrer" target="_blank"> https://marcrandolph.com/newsletter/</a>Feeling social? Marc would love to hear from you here:Twitter: @mbrandolphInstagram: @ThatWillNeverWork&nbsp;LinkedIn: Marcrandolph&nbsp;&nbsp;&nbsp;Tiktok:&nbsp; @marc_randolph

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How many times have you been told “that will never work”?   Probably not as often as Netflix co-founder Marc Randolph. The veteran Silicon Valley entrepreneur, advisor, investor, speaker and best-selling author has founded or co-founded half-a-dozen successful startups and mentored scores of entrepreneurs from first time business owners to established CEOs.  Be a fly on the boardroom wall as Marc's podcast opens up the opportunity to entrepreneurs everywhere to gain the benefit of his years of experience as he helps each guest think through their business problem. These lively conversations, which showcase Marc’s unique combination of analytical skills, tough love and a healthy dose of humor, provide actionable advice that will benefit founders - and would-be founders - at every stage of their business journey.    New episodes every Tuesday. Want to be a guest on That Will Never Work?  Head to https://marcrandolph.com/guest (https://marcrandolph.com/guest), fill out the form and record the question you’d like Marc’s help with right there on the site. And while you’re there sign up for Marc’s newsletter https://marcrandolph.com/newsletter/ Feeling social? Marc would love to hear from you here: Twitter: @mbrandolph Instagram: @ThatWillNeverWork  LinkedIn: Marcrandolph    Tiktok:  @marc_randolph

How many times have you been told “that will never work”?&nbsp;&nbsp;Probably not as often as Netflix co-founder Marc Randolph. The veteran Silicon Valley entrepreneur, advisor, investor, speaker and best-selling author has founded or co-founded half-a-dozen successful startups and mentored scores of entrepreneurs from first time business owners to established CEOs.&nbsp;Be a fly on the boardroom wall as Marc's podcast opens up the opportunity to entrepreneurs everywhere to gain the benefit of his years of experience as he helps each guest think through their business problem.These lively conversations, which showcase Marc’s unique combination of analytical skills, tough love and a healthy dose of humor, provide actionable advice that will benefit founders - and would-be founders - at every stage of their business journey.&nbsp;&nbsp;&nbsp;New episodes every Tuesday.Want to be a guest on That Will Never Work?&nbsp;Head to<a href="https://marcrandolph.com/guest" rel="noopener noreferrer"> https://marcrandolph.com/guest</a> (<a href="https://marcrandolph.com/guest" rel="noopener noreferrer">https://marcrandolph.com/guest</a>), fill out the form and record the question you’d like Marc’s help with right there on the site. And while you’re there sign up for Marc’s newsletter<a href="https://marcrandolph.com/newsletter/" rel="noopener noreferrer"> https://marcrandolph.com/newsletter/</a>Feeling social? Marc would love to hear from you here:Twitter: @mbrandolphInstagram: @ThatWillNeverWork&nbsp;LinkedIn: Marcrandolph&nbsp;&nbsp;&nbsp;Tiktok:&nbsp; @marc_randolph

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#60: How to Turn Your Kitchen Side-Hustle Into a Brand

#60: How to Turn Your Kitchen Side-Hustle Into a Brand

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