In this AI marketing podcast episode, Dan Sanchez kicks off a new experimental series titled "Own the Show," joined by co-host Ken Freire. Together, they lay the foundation for what will become a book, starting with the urgent problem it aims to solve: the looming AI-driven job displacement. They unpack the coming shift, citing reports from the IMF and World Economic Forum predicting that over 60% of jobs in advanced economies will be affected by AI. This episode isn’t just about the threat; it’s a rallying call for marketers to embrace AI, reclaim their human edge, and rise as thought leaders to future-proof their careers.

My Favorite AI Tools

• Tella - https://danchez.com/tella
• High Level - https://danchez.com/highlevel
• Zencastr - https://danchez.com/podtools
• n8n - https://danchez.com/n8n

Resources Mentioned

• IMF Job Impact Report - https://www.imf.org/en/Blogs/Articles/2024/01/14/ai-will-transform-the-global-economy-lets-make-sure-it-benefits-humanity?utm_source=chatgpt.com
• World Economic Forum Job Forecast - https://www.weforum.org/publications/the-future-of-jobs-report-2025/digest/

Timestamps

• 00:00 — The coming AI disruption: 60% of jobs affected
• 01:00 — Introducing "Own the Show": Turning a podcast into a book
• 02:00 — The problem: AI replacing, changing, and offsetting jobs
• 03:30 — Knowledge workers at risk: A marketer’s wake-up call
• 06:00 — Hope in the WEF report: 7% net job growth
• 08:00 — Lean business trend: Fewer employees, more automation
• 10:00 — Rise of the solopreneur and AI as your first hires
• 14:00 — Becoming AI-driven is no longer optional
• 16:00 — The Human Edge: What AI will never replace
• 21:00 — Real relationships & thought leadership in the AI age
• 24:00 — Why a podcast is the best tool for authority building
• 28:00 — Final encouragement: Don’t wait, start now