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The financial landscape of agriculture is shifting, and for many producers, the bank is no longer a silent partner but a source of intense pressure. In this episode of “Your Ag Empire” podcast, host Jonathon Haralson sits down with Jordan Morris to discuss the reality of refinancing in a volatile market and the mental toll of banking relationships gone wrong. Morris shares his recent experience of transitioning to a new lender after his previous bank unexpectedly froze his capital, highlighting a growing trend where institutions cheer on expansion one month and demand foreclosure the next.
This conversation moves beyond the balance sheet to address the operational pivots necessary for survival in 2026. From the ruthless depreciation of machinery to the decision to switch from annual to monthly payments, Haralson and Morris dissect the practical moves producers must make to preserve cash flow. They also tackle the uncomfortable truths about the industry’s "yield trap," urging farmers to prioritize net profit over bragging rights at the coffee shop.
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Farming is a business—and at Empire Financial Services, we treat it like one. Our team helps farmers and ranchers get clarity on their finances, streamline bookkeeping, and build long-term stability. Click below to learn more.
Empire Financial Services
By Jonathon Haralson & Holly Haralson5
99 ratings
The financial landscape of agriculture is shifting, and for many producers, the bank is no longer a silent partner but a source of intense pressure. In this episode of “Your Ag Empire” podcast, host Jonathon Haralson sits down with Jordan Morris to discuss the reality of refinancing in a volatile market and the mental toll of banking relationships gone wrong. Morris shares his recent experience of transitioning to a new lender after his previous bank unexpectedly froze his capital, highlighting a growing trend where institutions cheer on expansion one month and demand foreclosure the next.
This conversation moves beyond the balance sheet to address the operational pivots necessary for survival in 2026. From the ruthless depreciation of machinery to the decision to switch from annual to monthly payments, Haralson and Morris dissect the practical moves producers must make to preserve cash flow. They also tackle the uncomfortable truths about the industry’s "yield trap," urging farmers to prioritize net profit over bragging rights at the coffee shop.
In this episode, we cover:
Make sure to hit follow/subscribe so you never miss an episode.
Connect with Jordan Morris:
Connect with Your Ag Empire:
Resources & Links:
Mentioned in this episode:
Farming is a business—and at Empire Financial Services, we treat it like one. Our team helps farmers and ranchers get clarity on their finances, streamline bookkeeping, and build long-term stability. Click below to learn more.
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