In episode 63 of The Designer Within Podcast, recorded LIVE as he walks the streets of ever-inspiring Italy, host John McClain shares his transformative experiences from a trade show in Verona to the picturesque streets of Florence, and finally, the bustling city of Milan on a solo soul finding trip through Italy.

John reflects on much-needed inspiration and offers insights on refueling creativity, maintaining originality, and setting realistic expectations in the business world. Key lessons include the importance of stepping out of routine to find inspiration, standing firm on pricing and deliverables, and balancing creative passion with business acumen. 

Join John as he uncovers invaluable lessons for both personal and professional growth.

0:00 - Introduction to the episode and podcast 

1:30 - Description of Italy trip and inspiration behind the episode 

4:45 - Recapitulation of a challenging past year 

6:00 - Initial experiences in Verona: Trade show and meeting people 

7:30 - Walking through Florence and finding inspiration 

10:15 - Embracing personal time and solo travel 

13:20 - An epiphany by the Duomo in Florence 

15:45 - Importance of soaking in moments and scenes 

17:30 - Recording an unscripted episode 

19:10 - Finding inspiration as a designer 

22:00 - Encouragement to create unique ideas and stand firm in creativity 

25:40 - Perils of social media: Copying and regurgitation 

28:15 - Designing beyond clients' comfort zones 

30:00 - Capturing live experiences in Italy 

35:50 - Revelation about expectations and mindset 

39:10 - Episode closes in Milan with more reflections on design and creativity

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Design feels natural. Business doesn’t. And that is frustrating.

Design Success Academy was created to help interior designers finally feel confident running the business side of their work.
Inside the program, you’ll learn how to price with clarity, create simple systems, position yourself professionally, and build a business that actually supports your creativity.

👉 Learn more: https://www.mcclainmethod.com/dsa

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