EPISODE 67

Do you know what's great about a one-time offer? It doesn't have to be just one time. Today we're going to talk about why you should create a one-time offer and the best ways to use this service. I'm a big fan of these special deals because they can be offered to many different types of podcasters, including prospective and existing clients. As a podcast manger, one-time offers are a great way to determine if a new client is someone you want to work with long term.  

Today I'm going to go over different types of one-time offers and how they can generate ongoing business. I'll also talk about the most common types of services podcast managers offer and how they can be used as upsells. You may be wondering, "How do I create a one-time offer?" I'll answer that question, and address the highly important subject of what to charge and when. One-time offers can provide a lot of value to both you and your customers and can be a great addition to your business offerings! 

In this episode, we cover:

- The most common services needed by podcasters: Audits, Launches, and Strategy Calls

- One-time offers for DIY podcasters

- How to test your offer before adding it to your website or portfolio

- When to use Free calls with clients and how long they should last

- When to use Paid calls with clients and what they should entail

- How one-time offers can lead to repeat business

- How to market your one-time offer

Thanks for listening! I'd love to continue this conversation over on Instagram @laurenwrighton

SHOW NOTES: https://laurenwrighton.com/episode67