How do you scale a construction company WITHOUT burning out, f*cking up your margins, or ending up back on the tools? In this episode, I sit down with my client Ian Lambert, a builder who decided he was DONE being “just another tradesman”… and instead built a serious business.

We break down exactly how the coaching in Alliance helped Ian: ✅ Go from working IN the business to leading it ✅ Build systems that let him step back ✅ Land higher-quality clients (who pay more, expect less BS) ✅ And finally scale his construction company to the next level This isn’t your usual “feel good” story. This is what happens when a self-employed builder gets honest, gets a roadmap, and gets to WORK. If you’re a builder, contractor, or construction business owner who wants more than just a diary full of jobs - you need to watch this.

What we cover: 🔨 How to scale a construction company without chaos 📈 The truth about business growth in the trades 🧱 Why most builders get stuck at 10-20k/month ⚙️ The mindset and systems behind real scaling 📞 And how coaching can completely change your game

Episode Chapters: 0:00 – Intro: Ian’s story 2:04 – Why more clients = scaling 4:51 – The REAL key to business growth 11:13 – The income levels that trap most builders 19:45 – What changed when Ian got coached 34:21 – Choose growth or choose slow death 43:37 – Is your business even sellable? 50:12 – Advice for builders who want to scale Connect with Me Instagram - https://www.instagram.com/paulmortofficial Facebook - https://www.facebook.com/MrPaulMort/ LinkedIn - www.linkedin.com/in/paul-mort TikTok - https://www.tiktok.com/@paulmort