In just a few short years Steve Kamb has successfully created a multimillion dollar business by orchestrating one of the most intriguing communities online.

As the founder of Nerd Fitness Kamb has positively influenced and empowered thousands of people in the world into living a healthier lifestyle. By looking past the stereotypes and the norm, Kamb has managed to break through the highly competitive fitness market and find a niche that was looking for the answer that only he could provide.

However the key to his success?

Being able to speak the language of his target market, in this case geeks and nerds. The average joes and desk jockeys who want to look like Captain America but aren't sure where to start.

By putting his community first and realising that there's more to fitness than the latest bodyweight exercise, or the different flavours of protein, Kamb has managed to gamify fitness and, in doing so, win the loyalty of every member of his community.

In this interview you will learn: