Mastering the Business of Interior Design: Success by Design

8: Branding: The Power of a Name with Corey Fuller


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What is the importance of branding? Whether you’re a solopreneur or part of a design firm, having a brand makes you memorable. But good branding doesn’t happen by throwing spaghetti at the wall and hoping something sticks—it’s strategic and thoughtful. My friend and branding expert, Corey Fuller, is sharing that with us on this episode! We touched on everything from naming a business to finding the perfect typography. This conversation is an incredible resource for anyone looking to brand a new business or rebrand an existing one. 

In this episode, you will be able to:

  1. Uncover the most critical components of branding.
  2. Learn the business branding mistakes you must avoid!
  3. Discover the importance of branding whether you’re a solopreneur or part of a firm.

Full Show Notes Here

👉 Links & Mentioned Resources
Ep 3: Relaying your Brand as a mom-preneur with Becca Ellison
Jaber Crow by Wendell Berry
Deep Work by Cal Newport

📲CONNECT with Corey:
Website
Instagram



Thanks so much to our sponsors at Plumtree.it - where they bring specialized technological solutions to interior design. 

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This podcast is brought to you in partnership with Leah Bryant Co.

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Mastering the Business of Interior Design: Success by DesignBy Katie Decker-Erickson, Business Coach for Interior Designers

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