Send us a text

Stuck on what to name your law firm? In this video, I share eight practical tips for choosing a name that enhances your marketing without becoming an unnecessary obsession. 

Drawing from both my successes and painful mistakes building Sterling Lawyers, I reveal:

• Why choosing a name that personally inspires you matters more than you might think
• The importance of making your name "portable" — easy to remember and share
• How to avoid the costly trademark mistakes I made when expanding to Illinois
• Why your firm name and brand are completely different things (and which one actually matters)

Listen in for practical guidance on selecting a name that serves your business goals without falling into common traps that delay growth or create marketing challenges. I'll help you focus your energy where it truly impacts your firm's success instead of getting stuck in naming paralysis.

----------------------

Ready to find the accountability partner you need to build your dream family law firm the same way we grew Sterling Lawyers?

Follow these steps:

1. SUBSCRIBE TO JEFF'S NEWSLETTER: https://jsterlinghughes.com/

2. BOOK A FREE 30-MINUTE AUDIT WITH US: https://rocketclicks.com/schedule-a-family-law-quick-audit/

3. CONNECT WITH US:

LinkedIn: Jeff Hughes, Tyler Dolph, & Anthony Karls,

Facebook: Jeff Hughes, Tyler Dolph, & Anthony Karls,

Instagram: Jeff Hughes, Tyler Dolph, & Anthony Karls

4. TELL US WHAT YOU WANT:
Tell us in the comments if you liked this episode and what other kinds of episodes you would like to see.