Freedom Focus Photography

8 Steps to the Sales Process


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056 - In this week's episode I'm flying solo, taking you through the various steps of a successful sales process.   

Think of it like this: You need to plant the seed, water and tend the seed, harvest the fruit and—bonus!—make yummy preserves to enjoy down the road. This analogy, of course, assumes that you think fruit preserves are yummy, when we all know that fruit anything is disgusting!!! (No? Just me??)  

Anyway, tune in this week for an eight-part recipe for stronger sales!

What To Listen For: 

  • What your website needs to sell (hint: it's not photography) 
  • One critical question to ask clients during the inquiry process
  • The magic phrase that taps into our universal human desire 
  • Where and when the sale is actually made...
  • ...and how to avoid awkward sales-session conversations

You'll also want to watch my juicy 3-part video series on pet photography sales sessions. In it, I bust some common myths about in-person sales, walk you through what an actual appointment looks like, and talk about how to address any objections. Link below! 

Resources From This Episode: 

  • The Pet Photography Sales Session - 3-part free video series
  • Follow Up Then - free and easy email reminders
  • HOD Podcast, Episode 45 - Using Video to Book More Clients
  • Hair of the Dog Academy
  • Hair of the Dog Facebook group
  • Hair of the Dog Elevate 

JOIN THE PARTY:

  • Connect with us on Instagram
  • Explore valuable pet photography resources here
  • Discover effective pricing and sales strategies for all portrait photographers.
  • Ready to grow your business?  Elevate helps you do just that.
  • Check out our recommended gear and favorite books.  



...more
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Freedom Focus PhotographyBy Nicole Begley

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