Ever wonder how some lash artists manage to build a loyal clientele and keep things fresh in our crowded industry? In this episode, I sit down with Becca Jenkins, a lash artist turned salon owner and product creator. She shares her best no-nonsense tips for creating a business that stands out. From delivering unforgettable client experiences to building boundaries that actually work, Becca gets real about what it takes to grow and thrive in the lash industry.

We talk about everything from how to stay relevant when the market feels oversaturated to why betting on yourself (even when you feel imposter syndrome creeping in) is a must. You won’t want to miss Becca’s creative take on diversifying your income with products and ideas that make you memorable. Plus, you’ll hear about the fun accessories she’s creating for lash artists!

What You’ll Hear in this Episode:

• How did Becca become a successful business owner and build a loyal clientele?
• What lessons did working at McDonald’s teach her about customer service?
• Why consistency is more important than perfection in building a lasting clientele
• What “sticking to your policies” says about you as a business owner
• Becca’s thoughts on navigating imposter syndrome (take notes, friend!)
• How to build a unique identity in a saturated industry
• Why Becca believes beauty services are recession-proof, and how she plans to stay relevant
• Why Becca is shifting away from selling lash application products to lash artist accessories and apparel 
• How will AI impact the beauty industry?

This is a perfect year-end episode packed with laughs, real talk, and actionable advice for building a business you truly love. Press play now and get inspired!

About Becca:
Becca is a 9+ year veteran in the lash industry based in Arizona. She just opened up her own salon suites and sells lash supplies from glue to lash trays. Currently, she is transitioning into developing her own apparel, accessory, and jewelry line for the lash industry. In 2025, she’ll host group events, such as Thirsty Thursdays, where the girls can get together and practice lash fanning to help build more lash community across the Arizona valley.

Where You Can Connect with Becca:
Instagram: instagram.com/msbeelashed
Website: www.bombini-spa.com

Resources:

• Grab Your Free Social Media Content Guide: https://ericaschramm.kit.com/c85536608c

Where We Can Connect:

• Let's be friends on Instagram! www.instagram.com/xoericaschramm