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Ever gotten a DM saying, “We’d love to feature you in Forbes... for $250”?
Or seen someone on the Today Show and wondered how they actually got there?
In this episode, we’re talking all things earned media—what it is, why it matters, and how small businesses (yes, even with tiny budgets) can get press that actually moves the needle.
I’m joined by PR expert Holly Mitton of Little Bird Boston, who breaks down what really goes on behind the scenes in modern PR. It’s not all glitz and glamour, and it’s definitely not all pay-to-play.
If you’ve ever thought PR was out of reach, or felt totally confused by the mixed messages and shady pitches in your inbox, this is the episode for you.
🎙️ In This Episode:
🔗 Links Mentioned:
5
44 ratings
Ever gotten a DM saying, “We’d love to feature you in Forbes... for $250”?
Or seen someone on the Today Show and wondered how they actually got there?
In this episode, we’re talking all things earned media—what it is, why it matters, and how small businesses (yes, even with tiny budgets) can get press that actually moves the needle.
I’m joined by PR expert Holly Mitton of Little Bird Boston, who breaks down what really goes on behind the scenes in modern PR. It’s not all glitz and glamour, and it’s definitely not all pay-to-play.
If you’ve ever thought PR was out of reach, or felt totally confused by the mixed messages and shady pitches in your inbox, this is the episode for you.
🎙️ In This Episode:
🔗 Links Mentioned:
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