The Kara Report | Online Marketing Tips and Candid Business Conversations

84 | 2 Things I Would Tell You If Pinterest Wasn't "Working"


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Pinterest can feel like shouting into the void and as a business owner? It's seriously missing the dopamine hits we know and love from other platforms. But before you write it off completely, let’s talk about what might actually be going on under the surface.

This episode is a follow-up to a blog-centric one I did back in Episode 72, but this time, we're zooming in on Pinterest. I’m sharing the two things I’d tell you if your Pinterest wasn’t working—because sometimes it’s a traffic issue, and sometimes it’s a conversion issue… and sometimes it’s a little bit of both.

If you’re tired of chasing every new trend and hoping one of them finally sticks, I see you. This episode is more about understanding how Pinterest actually works today, and how to make it work for you. Whether you’re deep into strategy or just getting started, you’ll walk away with a clearer sense of what’s worth your effort (and what to stop obsessing over). 

🎙️ In This Episode:

  • Why Pinterest traffic often gets misattributed 
  • What “Pinterest consistency” actually means
  • Why your pins might not be ranking
  • Tools I’m using to track behavior and heatmaps 
  • Three content types every Pinterest strategy needs
  • The Pinterest viral pin phenomenon

🔗 Links Mentioned:

  • Read the full shownotes: https://thekarareport.com/84
  • Listen to Episode 72 (Blog posts not working?): https://thekarareport.com/72
  • Listen to Episode 68 with Allie from Akari Digital (Data & UTM codes): https://thekarareport.com/68
  • Learn more about working with our team: https://thekarareport.com/services
  • Follow me on Instagram: https://instagram.com/thekarareport
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The Kara Report | Online Marketing Tips and Candid Business ConversationsBy Kara Duncan

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