How close do fitness clients typically become with their trianers? What qualifies as sufficiently good customer service, what goes above and beyond, and how do genuine personal relationships develop — particularly among a client in his 70s and a trainer in his 30s?

This is Optimal Aging, the podcast for fitness professionals who want to grow their businesses by reaching more people over 50.

I’m delighted to bring this episode to you during the holidays, because it’s been a gift for me to work on — and I hope you enjoy our conversation half as much as I did.

I first met Jerry Mathis last year and wrote about him for my Prime Fit Content subscribers, after he ran his first 5K Spartan Race to celebrate his 75th birthday.

He’ll be 77 soon and hopes to be doing this into his 80s. Here’s my chat with Christian about his amazing physical fitness and his amazing friendship with his trainer. Enjoy.

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