Did you know that in a few years, 20% of Americans will be 65 or older?

And 85% of them have at least one chronic health condition that you can help them with through regular exercise.

Further, more people in this cohort are exercising than ever before (although the numbers are still frightfully low).

A new report from the Department of Health and Human Services addresses these issues. And you can find a lot of useful information in it about this segment of the population and how to grow your business. We go over some of that on this week's episode.

Resources
HHS Press Release
Physical Activity Guidelines for Americans Midcourse Report: Implementation Strategies for Older Adults

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