Special announcement: we're hosting a meetup in San Francisco! It's been too long and and we can't wait to see many of you. It will be Wednesday, September 25 2019, exact time and location TBD but likely starting at 6pm. You can register at https://www.acquired.fm/meetup 

The event is free, but space will be limited so please only register if you know you can make it. 

Hope to see many of you there!

-Ben and David 

Ben and David cover the series of three 2004 Google acquisitions that formed the core of Google Maps as we know and love it today: Where 2 Technologies, Keyhole and ZipDash. From nearly zero adoption between the three companies at the time of acquisition to well over 1 billion users today, does Google Maps merit admission to the hallowed Acquired A+ pantheon? Tune in to find out!

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Links:

• Bret Taylor on “Satellite Mode”: https://twitter.com/btaylor/status/1099370126678253569?lang=en 
• Justin O’Beirne’s great pieces on Apple vs Google maps: https://www.justinobeirne.com  

Carve Outs:

• Ben: Marc Andreessen on The Moment with Brian Koppelman: https://overcast.fm/+BgXAjz54o
• David: The Expanse books: https://www.amazon.com/gp/product/B077L6GJWW/

Ben and David head north of the border to Ottawa, Canada to cover perhaps one of the greatest IPO success stories of the past 5 years, Shopify. From humble beginnings as a “lifestyle business” hawking hipster snowboard gear online to now routinely mentioned in the same breath as Amazon, the tale of Shopify and its incredible CEO Tobi Lütke’s ascent is not one to miss!

Editor's note: Shopify actually powered $41b of sales, not $14b, in 2018, as discussed toward the end of the episode. $14b was the fourth-quarter number. While this changes the analysis of value captured at the end of the episode (Shopify only captures 2.5% of merchant sales as their own revenue, not 7%, which is admittedly very different), it doesn’t change overall sentiment on the company discussed in the episode.

Sponsors:

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Links:

• https://www.snowdevil.ca
• https://www.jadedpixel.com
• Citron’s “research” report:  https://citronresearch.com/citron-exposes-the-dark-side-of-shopify/

Carve Outs:

• Ben: Moment smartphone camera lenses: https://www.shopmoment.com
• David: Quoteapro engineering and head of product roles, Bill Gurley on Invest like the Best: http://investorfieldguide.com/gurley/

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For our first episode of Season 5, Acquired returns to Shenzhen to cover another Chinese technology giant, this one slightly... different from our past subjects: Huawei. From a backwater importer of PBX switches to the world’s second largest handset manufacturer and near-undisputed leader in 5G infrastructure technology, Huawei’s ascent over the past 30 years has been nothing short of spectacular, equaled only by the spectacular fireworks of recent events surrounding the company. What’s the story behind this global telecom giant, and what does its future portend for global tech and US - China relations? We dive in.

Sponsors:

Sentry: https://bit.ly/acquiredsentry
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More Acquired!:

• Get email updates with hints on next episode and follow-ups from recent episodes
• Join the Slack
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• Ren Zhengfei on Bloomberg TV:  https://www.bloomberg.com/news/articles/2019-05-26/billionaire-huawei-founder-defiant-in-face-of-existential-threat
• Who owns Huawei?  https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3372669

Carve Outs

• Ben: Billions: https://www.imdb.com/title/tt4270492/
• David: Dune by Frank Herbert:  https://www.amazon.com/Dune-Frank-Herbert-ebook/dp/B00B7NPRY8/ref=nodl

We wrap up Season 4 with a very special (and accidental!) episode, a conversation with the CEO of Superhuman, the red hot email productivity app which just announced their $33m Series B led by Andreessen Horowitz. While originally intended as a limited release episode, we felt Superhuman would provide the perfect bookend to our “modern enterprise productivity trilogy” following our Zoom and Slack episodes. We hope you enjoy the conversation with Rahul as much as we did, and we’ll see you later this summer for Season 5!

Sponsors:

Sentry: https://bit.ly/acquiredsentry
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More Acquired!:

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© Copyright 2015-2025 ACQ, LLC

• New York Times article announcing the fundraise:  https://www.nytimes.com/2019/06/27/technology/superhuman-email.html 
• Rahul’s Medium post on acquisitions:  https://medium.com/swlh/rip-mailbox-or-founders-how-to-stop-worrying-and-love-being-acquired-261da4f6d566
• Rahul on finding product-market fit on First Round Review:  https://firstround.com/review/how-superhuman-built-an-engine-to-find-product-market-fit/

It’s a bird! It’s a plane! It’s an... enterprise software company? We give the full Acquired treatment to newly-public Slack, one of the most extreme and successful pivots of all-time. From a log cabin in Canada to a never-ending game and back again, Slack’s journey has more twists and turns than a Hobbit’s tale. Tune in for one APLUSS story you don’t want to miss!

Sponsors:

Sentry: https://bit.ly/acquiredsentry
ServiceNow: https://bit.ly/acquiredsn
Huntress: https://bit.ly/acqhuntress

More Acquired!:

• Get email updates with hints on next episode and follow-ups from recent episodes
• Join the Slack
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© Copyright 2015-2025 ACQ, LLC

• Kara Swisher’s Flipcam interview with Glitch:  https://www.wsj.com/video/tiny-speck-stewart-butterfield-speaks/C51EAD27-FE8E-46AE-B785-6ECF1A9798B0.html
• Marc Andreessen on “all will still end well...” https://twitter.com/patphelan/status/1142733251691405312
• The Glitch public domain archive: https://www.glitchthegame.com
• Naming Slack: https://twitter.com/stewart/status/780906639301812225?s=21

Carve Outs

• Ben: The Expanse on Amazon: https://www.amazon.com/The-Expanse-Season-1/dp/B018BZ3SCM
• David: Give to any non-profit on Alma: https://alma.app/blog/1-4-million-reasons-to-love-alma-search

Zoom board member (and general partner at Emergence Capital) Santi Subotovsky joins us to tell the true underdog story behind the hottest IPO of 2019. Together we trace founder Eric Yuan’s incredible journey from immigrant software developer, who didn’t speak any English upon arriving in Silicon Valley in 1997, to Glassdoor’s #1 rated CEO in America in 2018. In an age where border walls have replaced open doors in Washington, and burn rates and privacy scandals have sidelined Silicon Valley’s pretense of making the world a better place, there is no better reminder than Zoom of everything that can be great about our country and our industry.

Sponsors:

Sentry: https://bit.ly/acquiredsentry
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Huntress: https://bit.ly/acqhuntress

More Acquired!:

• Get email updates with hints on next episode and follow-ups from recent episodes
• Join the Slack
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• Walt Mossberg’s review of Zoom in 2012:  http://allthingsd.com/20120821/a-chance-to-call-15-friends-to-video-chat-in-high-def/

Carve Outs

• Ben: General Magic https://www.generalmagicthemovie.com
• David: Dissect Season 4 https://dissectpodcast.com/subscribe-to-the-podcast/

Acquired looks back at a monumental IPO from a *much* different era: Electronic Arts. We’re joined by EA’s founder Trip Hawkins to tell the incredible story of how he built the company that made video games mainstream. Starting from his high school years as both a geek and a jock, to then working for Steve Jobs as one of Apple Computer’s first employees and later completely changing the world of sports with John Madden Football, Trip always had a clear vision for what EA could become and what magic could happen at the intersection of technology and the liberal arts.

Sponsors:

Sentry: https://bit.ly/acquiredsentry
ServiceNow: https://bit.ly/acquiredsn
Huntress: https://bit.ly/acqhuntress

More Acquired!:

• Get email updates with hints on next episode and follow-ups from recent episodes
• Join the Slack
• Subscribe to ACQ2
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© Copyright 2015-2025 ACQ, LLC

Welcome to the big one. On the day of its IPO, we tell the story of Uber. It’s a story whose roots stretch back 130 years, but whose impact reverberates perhaps more powerfully on our current world than any other. A story that, in all of its greatness and in all of its ugliness, may just be the story of our time.

Sponsors:

Sentry: https://bit.ly/acquiredsentry
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Huntress: https://bit.ly/acqhuntress

More Acquired!:

• Get email updates with hints on next episode and follow-ups from recent episodes
• Join the Slack
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Links:

• Austin Geidt’s incredible journey: https://youtu.be/-NjaqDMYNVs
• Travis’s self-introduction as “the Wolf from Pulp Fiction”: https://youtu.be/VMvdvP02f-Y
• Travis interview on TWiST: https://www.youtube.com/watch?v=550X5OZVk7Y  

In the second episode of our APLUSS(Z!) IPO saga, we dive into the history behind the planet’s largest non-social social network, Pinterest. From The Pirates of Silicon Valley to the bloggers of Salt Lake City, the creation story behind this “productivity tool for planning your dreams” is far from your typical unicorn journey. Once labelled as the “next Facebook” by investors and press, ten years later both Pinterest-the-product and Pinterest-the-company are in fact anything but. Whether that’s a good thing or a bad thing… tune in to find out!

Sponsors:

Sentry: https://bit.ly/acquiredsentry
ServiceNow: https://bit.ly/acquiredsn
Huntress: https://bit.ly/acqhuntress

More Acquired!:

• Get email updates with hints on next episode and follow-ups from recent episodes
• Join the Slack
• Subscribe to ACQ2
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© Copyright 2015-2025 ACQ, LLC

Links

• Pinterest’s S-1:  https://www.sec.gov/Archives/edgar/data/1506293/000119312519083544/d674330ds1.htm
• Fun photos of the Pinterest early days from Leslie Kincaid:  https://www.dropbox.com/sh/azy9xtxtq5l6r3y/AAC68OhprmVbauZreHPyLbn5a?dl=0
• Pinterest financial summary on Seeking Alpha: https://seekingalpha.com/article/4255230-know-pinterest-ipo

Carve Outs

• Ben: Eugene Wei on the Invest Like The Best Podcast: http://investorfieldguide.com/wei/
• David: A-Rod interviews George Springer: https://www.youtube.com/watch?v=QOqgxmG4yc8