Danone's Surbhi Martin on breaking away from the conventional 'bite-and-smile' with a strong turn toward sports and fitness

Hassan joins Marketer's Brief to outline her priorities

We get the story behind Carvertise, which strikes deals with drivers of rideshare cars for vehicle ads. The firm is on track to reach $20 million in ad sales and works with brands ranging from Netflix to DoorDash, while leveraging a network of some 550,000 registered drivers. Co-founder Greg Star reveals the secrets behind car ads that pop and explains what makes for a successful entrepreneur.

Ad Age journalists dissect what to expect during the ad industry's biggest day of the year, including early themes emerging as brands begin to release their ads.

The Association of National Advertisers recently launched a probe of programmatic media buying, and unlike such efforts in the past, has hired an investigative firm to follow the money. Even so, ANA CEO Bob Liodice says the goal isn't to find wrongdoing or get the Justice Department involved. He also talks about signs of hope for industry social media regulation and better marketer-agency relations.

The head of marketing at the high-performance brand talks about athlete partnerships, a recent rebrand and the Super Bowl.

Testimonials from 'regulars' and a love song from a superstar superfan, is bringing the casual restaurant chain back from the pandemic blues.

Rafik Lawendy shares plans for the newly acquired Planters brand.

Brian Povinelli, senior VP at the hotel chain, talks about Marriott's first NFT collection, how people are traveling, and what the omicron variant means for hospitality.

Danielle Brown discusses a new campaign for Pepperidge Farm's Milano brand.