Adspeak

What will return to normal , in the market and in the marketplace? CPG reporter Paul Hiebert and agencies deputy editor Minda Smiley join host Ko Im to discuss which pandemic-inspired behaviors might stick around and how agencies are getting clearer about their values. 

Hosted on Acast. See acast.com/privacy for more information.

When thousands of Trump supporters besieged and then breached the Capitol building, the president took to social media with his usual polarizing and incendiary messages. But this time, social platforms were unwilling to tolerate his posts, and he was soon locked out of Twitter, Facebook, Instagram, Twitch, Snapchat and more. Adweek platform reporter Scott Nover joins host David Griner to talk about the situation and what it means for the future.

Hosted on Acast. See acast.com/privacy for more information.

How did the Biden campaign conceptualize their campaigns? Where did they spend? And why did they test Trump spots?  Patrick Bonsignore, paid media director, and Amy Romanow, director of stories, share important lessons for the advertising world alongside Todd Harris, director at Civis Analytics, who helped use data to further form strategy. 

Hosted on Acast. See acast.com/privacy for more information.

Who listened? Marketing and social media manager Julian Gamboa joins hosts Ko Im and David Griner to discuss the ways brands responded on social media this year. 

Hosted on Acast. See acast.com/privacy for more information.

The Adweek team revisits our favorite ads, campaigns, marketing stunts and more in a year unlike any other. You can find all of Adweek's 25 Best Ads of 2020 on Adweek.com.

Hosted on Acast. See acast.com/privacy for more information.

It's time to reveal Adweek's Agencies of the Year. In this week's episode, editors David Griner, Minda Smiley and Doug Zanger talk through this year's honorees in the categories of U.S., Global, Breakthrough and International.

Hosted on Acast. See acast.com/privacy for more information.

How are female marketers perceived as, by both men and women?  

Special guests Steph Beran Sanderson, Charlene Coughlin and Kelly Byrd honestly discuss what it's like to be seen as peppy, aggressive and difficult—and what it takes to break those stereotypes in a way that advances the industry, together. 

Hosted on Acast. See acast.com/privacy for more information.

Senior editor Terry Stanley joins David Griner and Ko Im to talk about national chains going plant-based and her profile of Naomi Osaka in the issue of Adweek's Most Powerful Women in Sports. 

Hosted on Acast. See acast.com/privacy for more information.

Looking back on the weeklong ordeal of the 2020 presidential vote, the Adweek team looks at how platforms like Twitter pushed back on Trump's claims of voter fraud. We also walk through what an important week it was for legalizing cannabis and even psychedelics. Could shrooms be the next mainstream, branded product category? 

Hosted on Acast. See acast.com/privacy for more information.

Will Christmas be jolly with a virtual Santa? How will Black Friday and holiday shopping fare? 

Senior reporter Lisa Lacy talks about all things Amazon, Walmart and how consumer behavior has changed. 

Hosted on Acast. See acast.com/privacy for more information.