As a real estate agent, there are many things you can do with your time, but nothing is as valuable or productive as generating seller appointments. Whether you want to do more deals or build your investing portfolio - the quickest way to get there is by focusing on listings. 

Every single day, we should wake up with the goal of generating a seller appointment, and put our time and effort towards that. By generating listing appointments, you’ll come across more investing deals, multiply your earnings, have more leverage and have more control over your business. 

They don’t say “list to last” for nothing. 

If we want to make more money with far less steps, hassles, headaches, we have to focus on sellers. Why do listings beat working buyers especially now? How do we generate more listing appointments? 

In this episode, I’m going to share 10 reasons why you need to focus on listings in order to have a better real estate business. 

Things You’ll Learn In This Episode 

The leverage of listings

Focusing on buyers leads to an unpredictable business that you have no control over. How do you shift to driving your own business?

How to magnify your income 

When we wake up everyday, we should be focused on listings. How does this lead to us making more money?  

Why listings are more marketable

It’s hard to market buyers the way we can easily and effectively market sellers. What are some of the advantages of leveraging our listings online? 

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate. 

Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

Everytime the end of the year rolls around, agent investors start talking about goal setting for the new year. They make lists, create vision boards and set the intention to make those goals a reality.

The sad truth is, many of these people - despite their best intentions - will fail to achieve what they want.

You can have the best vision board, or set the most ambitious goals, but if your underlying actions aren’t lined up with your goal, you just won’t achieve it.

Year after year, most people set vague goals, fail to put any monitoring measures in place and end up exactly where they started. How do we avoid this? The whole point of goals isn’t just to list them, it’s to actually hit them so you can make your life better. With a few simple steps, we can make hitting our goals and improving our lives inevitable.

How do you measure and monitor your goals? How do you set goals and actually achieve them? In this episode, I share why year-end goal setting doesn’t work and how to change it. 

Things You’ll Learn In This Episode 

The first step to achieving your goals 

People like to set the goal of a six-figure income because it sounds good. How do you set income goals that actually align with your life?

Breaking down your big goals

Every goal you set has to be translated to daily, weekly and monthly actions. How do you know if you’re off track?

How to create a goal-setting scorecard

It’s hard to achieve a goal you’re not measuring. What systems can we put in place to monitor our goals? 

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate. 

Selling real estate offers a ton of advantages and opportunities for people who want to make a good living, but it alone will never make you wealthy.

Even if you sell hundreds of homes and become a top producer, purely working as an agent will never lead to financial freedom - it will keep you on the real estate rollercoaster.

It’s virtually impossible for most agents to earn enough to cover their bills and have excess cash to pour into wealth-building activities.

The only way to build real wealth is to simultaneously sell homes and invest in them (an opportunity agents are in the perfect position to take advantage of).

We come across great deals without even trying, and even snapping up a tiny fraction of them will put us on a path to passive income.

How do you become wealthy without putting in more time, effort and energy into real estate? Why do you need both sales and investing to boost your net worth? In this episode, I share the only model that will allow real estate agents to become wealthy, and how easy it is to make it a reality.

Things You’ll Learn In This Episode 

Great opportunities by accident 

Real estate agents come across great deals without even trying. How do we use this to our advantage?

Don’t quit your day job 

Your real estate sales business is the thing that will feed your investing business. Why do you still need income from selling homes if you want to escape the real estate rollercoaster?

Put math in your favor 

Investing in residential real estate makes it very possible to earn a minimum of $5k in passive income a month. How do you start this process without working any harder?

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate. 

Fix and flip houses, generate huge chunks of income and invest it into passive assets. This is the roadmap for escaping the real estate rollercoaster. But the starting point of this entire process is generating seller appointments. If you don’t have a way to consistently meet with homeowners, your business won’t grow.

Most agents rely on the same marketing message to get homeowners to want to meet with them: the free home valuation.

But here’s the problem: in a competitive, crowded market, this isn’t a strong enough motivator for sellers - it might actually put them off meeting with you. A cash offer is a far superior message that most sellers won’t be able to resist.

Why is a free home valuation a weak marketing message right now? How will a cash offer boost your listing business as well as the investing side?

In this episode, I share the call-to-action you have to put in front of sellers if you want to book more appointments.

Things You’ll Learn In This Episode 

-How to build a business that gives you freedom

It’s hard to scale your business when you’re focused on buyers. Why are listings perfect for an agent looking to build wealth? 

-The key to earning more money

Whether you want to sell more homes or do more investing deals, all roads lead to the seller appointment. How do you get homeowners to want to meet with you?

-Cash offer vs. home valuation 

Most agents try to generate seller leads by offering free home valuations. What are some of the reasons why people might not go for the offer? 

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate. 

Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you! 

Investing in real estate can change your life, but most people never take the leap. Why? It’s not because they lack the resources, but because of avoidable mistakes. Common pitfalls like having no goals, lacking mentorship, and not prioritizing investing stop people from ever getting started.

The good news? These mistakes are fixable. With the right mindset, strategy, and guidance, anyone can start building wealth through real estate—even with limited time or money.

What’s holding you back from achieving financial freedom, and could these 10 mistakes be the reason? How would your life change if you avoided these missteps and embraced a simple, actionable approach to real estate investing?

In this episode, I break down the top errors agents and non-agents make and share actionable steps to avoid them. Real success doesn’t come from having perfect conditions. You can achieve it by simply taking action despite the imperfections.

Things You’ll Learn In This Episode 

The importance of goals and focus

Why you don’t need money to start investing

How to overcome analysis paralysis

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate. 

Investing in real estate is life-changing, but one of the biggest challenges most agents face is finding the time to start. Here’s the good news: you don’t need endless free hours to make it happen. 

Even with a packed schedule, you can carve out time to build a real estate portfolio. The truth is, building wealth through real estate doesn’t require a massive time commitment—it only requires smarter use of the time you already have.

Is it possible to make time to earn $10,000 or $15,000 in monthly passive income from investing? If you think you’re too busy to invest, think again. The problem isn’t time—it’s how you choose to spend it.

In this episode, I share simple yet powerful time-management strategies that anyone can implement, why consistency is more important than hours, as well as how to get started investing with the help of others.

Things You’ll Learn In This Episode 

The time audit that will change your life

Get more done with less time

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.

Check out this episode on Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so our show reaches more people. Thank you!

Many real estate agents face a constant struggle to earn stable income, and most feel locked in a cycle of high stakes, low security. Even skilled agents are just one market shift away from their income being impacted.

Are you convinced that only “insiders” get access to deals like this or that you need to be in an exclusive group to join? Many agents let myths about partnerships keep them from a life-changing income stream. How do you break free from the “sales-only” mindset and add real estate investment income to your strategy?

In this episode, I will dispel the top myths surrounding the Agent Partnership Program and explain how you can build wealth without up-front costs or even being tied to a particular brokerage. I will also explain how this unique partnership model works, why it’s accessible to all agents, and how to overcome the assumptions keeping you from financial freedom. 

Things You’ll Learn In This Episode 

-Why real estate agents don’t need extra cash to partner

-Common misconceptions that stop agents from earning big

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate. 

Working with sellers has always been the cheat code to a profitable real estate business. With recent changes to the real estate transaction, we can’t succeed without generating more listings.  

But even if working buyers and sellers was exactly the same, I’d still double down on sellers. Here’s why…

Listing appointments bring higher chances of closing deals, faster turnaround times, and more scalability to our businesses. Better yet: seller appointments create opportunities for flips and investment deals - income streams that can lead to long-term wealth and passive income. 

If you’re not making consistent seller appointments a top priority, you’re limiting your income potential and putting unnecessary strain on your business. 

Why is it better to spend most of our time in front of sellers instead of chasing unpredictable buyers? What strategies can you use to generate more seller appointments? 

In this episode, I discuss the importance of seller appointments and reveal actionable strategies for helping agents generate these valuable leads consistently. 

Things You’ll Learn In This Episode 

-Why listing leads outperform buyer leads 

Generating seller appointments gives agents a greater chance of securing listings over buyers. How can shifting your focus to listings boost your income and reduce wasted time?

-Improving seller appointments through impressions

Consistent impressions across various channels are key to booking seller appointments. What methods can you use to maximize impressions weekly?

-Scaling your business through seller appointments 

With a steady flow of seller appointments, agents can unlock more flip opportunities, boost income, and work towards passive wealth. How do top agents build passive income from a seller-based model?

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.

Inconsistent income is one of the biggest challenges real estate agents face, leaving many on a financial rollercoaster. With transaction volumes down and competition high, agents are increasingly feeling the pinch.

Imagine breaking free from this constant grind and building a stable income that pays you even during slower months. Passive income is the answer, and it’s within reach—even if you’re starting from zero.

You might think you need a big upfront investment or years of experience to get started, but that’s not true. Real estate professionals have unique advantages that make it easier to tap into this revenue stream. 

Is relying solely on commissions keeping you trapped in the cycle you’re trying to escape? How can agents build passive income without big upfront capital and grow it alongside their careers to create lasting financial freedom?

In this episode, I share steps and strategies agents can use to start generating passive income today—creating stability, reducing stress, and giving agents the freedom to work on their terms.

Things You’ll Learn In This Episode 

-What passive income really means for agents

Passive income provides stability, even during slow months. Is there a way to experience financial freedom without stressing over every commission?

-Why real estate is the best path to passive income

Real estate investments offer a faster way to build wealth compared to other income sources. How can you leverage your knowledge as an agent to make passive income?

-How to start earning passive income without capital

Building passive income doesn’t require a huge investment upfront. How can agents start from zero and scale over time to financial freedom?

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.

Creating seller appointments consistently is challenging for most real estate agents. Which explains why they end up with missed listing and flip opportunities. The agents who thrive in today’s competitive market are the ones who can automate prospecting and lead generation with virtual assistants (VAs).

But here’s the hard truth: most agents aren’t using VAs effectively, or worse, they’re not using them at all. Many agents believe they can handle everything on their own, thinking that outsourcing might reduce their control or compromise the quality of their work. However, this mindset is costing you deals, time, and ultimately, money.

What if you could free up your schedule while still generating consistent seller appointments and delegate routine tasks to a VA—how much more productive could you be, and how many more flip deals could you close with a team working behind the scenes every day?

In this episode, I reveal how to use virtual assistants to find flip deals and create a steady flow of seller appointments. I also share practical strategies for hiring and training VAs, how to ensure compliance in prospecting, and which tasks are best suited for outsourcing. 

Things You’ll Learn In This Episode 

How VAs can boost your business

VAs can handle the repetitive tasks that bog down agents. Are you using VAs effectively to free up your time for high-value activities?

The best countries to hire virtual assistants

There are pros and cons of hiring VAs from the Philippines and Mexico. Which country is the right fit for your business needs?

Simple strategies for generating more seller appointments

There are exact methods to ensure a steady stream of seller leads through VA-managed calls and texts. Could this be the missing piece in your business?

About Your Host

Tom Cafarella is a real estate investor, agent, coach and entrepreneur who helps real estate agents achieve financial freedom through investing. Agent Investor is the only brand that helps real agents get off the real estate roller coaster and start building wealth by investing in real estate.