338 - AI is everywhere — in your email, your editing software, your search results. Nicole Begley and Heather Lahtinen sit down to have the honest conversation the photography industry has been avoiding. What does AI actually mean for your business, your ethics, and your future?

What to Listen For:

• Why AI is the new plastic (seriously)
• The tractor farmers didn't want and what happened next
• The three biggest AI objections photographers have
• Where Nicole draws her personal ethical line with AI
• Why "I won't use it" doesn't mean it goes away
• What AI can do beyond writing your captions
• How to make AI actually sound like you
• The one business task most photographers skip that AI can fix

Nicole and Heather aren't here to tell you what to do with AI — they're here to make sure you're making an informed choice. Listen in, then decide what your own AI policy looks like.  

And if you're ready to learn how to use AI to help you work more efficiently, join Nicole during our 4-week sprint from May 20 - June 10 inside Freedom Focus Formula.  Join us here:  — use code MASTERAI to save $50/month or $500 off the pay in full. 

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business?  Elevate helps you do just that.
• Check out our recommended gear and favorite books.