Brian Lange sat down with visionary Brian Roemmele this week, and luckily we get to listen in on a couple of hours of their conversation! Are you an AI user in the workplace? If so, Brian Roemmele challenges you to look at AI as a tool for creativity and empowerment, rather than replacement. 

Don’t Throw the Baby out with the Bathwater

• {00:03:30} “We're not designed to be in safety literally our entire life. We should always be a little unbalanced and a little challenged. So the same is true with AI. And that challenge forces creativity.” - Brian Roemmele
• {00:16:40} “I also challenge you to accept the fact that you no longer have a cemented position on anything. That does not mean that you just don't have a position. It means the tree is flexible so the wind doesn't break the tree.” - Brian Roemmele
• {00:21:24} “They'll tell me, “Brian, you're crazy. You're a charlatan. It's just math.” I go, "That's interesting. Now, we're dealing with human language. We're dealing with the psychology of humans that created the math. That's what you're seeing here.’" - Brian Roemmele
• {00:30:06} “You're now going to become seven times more powerful because you're going to know how to use this technology in a way that's going to empower you to be stronger. It is not a replacement. It's a tool. The spreadsheet didn't fire the accountant. It made the accountant more powerful.” - Brian Roemmele
• {00:37:23} “How do you train an AI system to understand good unless it knows bad? Now you can train good and bad, but the bad has got to be in there as a reference point because it needs a contextual way to identify.” - Brian Roemmele
• {00:41:56} “We build a persona. We build a personality. Because that creates engagement. If you're just going to put out robotic statements and go to freaking a Google search or Wikipedia, it's not engaging. So if I'm going to have a customer-facing interface, that interface better be useful and engaging.” - Brian Roemmele
• {01:28:11} “That machine is actually going to be able to have a bank and understand more of how I relate to the things that I find resonance with and find wisdom in. And it's actually going to be able to relate those things back to who I am and use an even more full understanding of the things that I find to be inspiring or the things that reflect me to interact with other people and other people's extended versions of themselves, i.e. their AI component. - Brian Lange

Associated Links:

• Dive into more of Brian Roemmele’s work
• Listen to our past episodes with Brian Roemmele
• Did you see our VISIONS: Volume IV drop? Check it out here.
• Have you checked out our YouTube channel yet?
• Subscribe to Insiders and The Senses to read more of what we are witnessing in the commerce world!
• Listen to our other episodes of Future Commerce

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