AMPUP Your Digital Marketing

AMPUP Your Digital Marketing

By GaggleAMPBusinessManagement
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AMPUP Your Digital Marketing episodes

  • Justin Gray and Marketing Automation Solutions on Social Media
    Justin is the founder and CEO of LeadMD, a company that helps marketers build revenue engines. In 2011, Justin realized the potential that lies in creating organic and engaging content, catapulting Justin into the social media mogul he is today! Justin recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss marketing automations solutions on social media.
    “Spend a day with sales. It’s the most high-performance activity you can do as a marketer.”
    Justin discusses tips for providing technology and automation into your social media strategy:
    1.Educate and train your employees.
    2.Organize your funnel and the technology that helps manage that funnel.
    3.Get your marketing and automation teams on the same page.
    4.Break away from the traditional marketing funnel diagram.
    23 min
  • Dino Dogan and Effective Content Marketing on Social Media
    Dino Dogan is the CEO of Triberr, a SaaS solution that makes media buying in blogs, podcasts, and videos easy, scalable, and effective. His past exploits as a network engineer led him to working with people and then towards his company Triberr. Triberr distributes content thereby hitting the most important success indicators, like number of shares, traffic, and engagement. Dino recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss content marketing on social media. “Write an article directed and targeted at a single person. The ‘fly on the wall’ effect is powerful!” Dino discusses tips for effective marketing in social media: 1.Search engine optimization is big. 2.Bogging gets people to take interest. 3.Get employees engaged. 4.Own your blog.
    24 min
  • Dino Dogan and Effective Content Marketing on Social Media
    Dino Dogan is the CEO of Triberr, a SaaS solution that makes media buying in blogs, podcasts, and videos easy, scalable, and effective. His past exploits as a network engineer led him to working with people and then towards his company Triberr. Triberr distributes content thereby hitting the most important success indicators, like number of shares, traffic, and engagement. Dino recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss content marketing on social media.
    “Write an article directed and targeted at a single person. The ‘fly on the wall’ effect is powerful!”
    Dino discusses tips for effective marketing in social media:
    1.Search engine optimization is big.
    2.Bogging gets people to take interest.
    3.Get employees engaged.
    4.Own your blog.
    24 min
  • Tony Zayas and Prospecting Using Social Media
    For the past 10 years, Tony Zayas has been passionately engaged in the world of social media. He works for printing and promotional products in the franchise organization called Proforma. This is his second time on GaggleAMP’s podcast, and we welcome his expertise once again! Tony recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss power prospecting using social media. “Apply sales marketing tactics to social.” Tony discusses tips for prospecting using social media: 1.You have to grab customers’ attention in a number of different ways. 2.Continually promote your program. 3.Get folks to participate. 4.There are three major challenges to overcome on social media.
    22 min
  • Tony Zayas and Prospecting Using Social Media
    For the past 10 years, Tony Zayas has been passionately engaged in the world of social media. He works for printing and promotional products in the franchise organization called Proforma. This is his second time on GaggleAMP’s podcast, and we welcome his expertise once again! Tony recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss power prospecting using social media.
    “Apply sales marketing tactics to social.”
    Tony discusses tips for prospecting using social media:
    1.You have to grab customers’ attention in a number of different ways.
    2.Continually promote your program.
    3.Get folks to participate.
    4.There are three major challenges to overcome on social media.
    22 min
  • Lew Sabbag and Content Marketing in Social Media
    Lew Sabbag has 25 years of marketing experience and now works with businesses to improve their content marketing strategies. Currently, he is the VP of Social Media and Community for the American Marketing Association in Boston. Lew recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss content marketing on social media. “For smaller firms, just get started. Pick a channel, and get one running!” Lew discusses tips for effective content marketing in social media: Have a presence that allows your company to be seen as ‘people’. Create local pages for large companies. Give quick responses. Change your message across platforms. Find the right person for the right answer.
    26 min
  • Lew Sabbag and Content Marketing in Social Media
    Lew Sabbag has 25 years of marketing experience and now works with businesses to improve their content marketing strategies. Currently, he is the VP of Social Media and Community for the American Marketing Association in Boston. Lew recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss content marketing on social media.
    “For smaller firms, just get started. Pick a channel, and get one running!”
    Lew discusses tips for effective content marketing in social media:
    Have a presence that allows your company to be seen as ‘people’.
    Create local pages for large companies.
    Give quick responses.
    Change your message across platforms.
    Find the right person for the right answer.
    26 min
  • How to Create an Effective Content Marketing Campaign for Social Media
    Gareth Goh is the Content Marketing Manager at InsightSquared, an analytics generation company for growing businesses. Academically, he hails from Boston University with a degree in Journalism, but as he saw the evolution towards content emphasis, his employment started focusing on content marketing. With a varied background in both journalism and content marketing, he is an experienced veteran of inbound marketing, SEO, and business intelligence. Gareth recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss content marketing on social media. “There is a great deal of opportunity to be more effective, be more efficient, and be both!” Gareth discusses tips for effective content marketing in social media: Invest in marketing. Disseminate complicated topics. Utilize C-level business partners. Use GaggleAMP to extend your reach. Know when to grow your team.
    25 min
  • How to Create an Effective Content Marketing Campaign for Social Media
    Gareth Goh is the Content Marketing Manager at InsightSquared, an analytics generation company for growing businesses. Academically, he hails from Boston University with a degree in Journalism, but as he saw the evolution towards content emphasis, his employment started focusing on content marketing. With a varied background in both journalism and content marketing, he is an experienced veteran of inbound marketing, SEO, and business intelligence. Gareth recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss content marketing on social media.
    “There is a great deal of opportunity to be more effective, be more efficient, and be both!”
    Gareth discusses tips for effective content marketing in social media:
    Invest in marketing.
    Disseminate complicated topics.
    Utilize C-level business partners.
    Use GaggleAMP to extend your reach.
    Know when to grow your team.
    25 min
  • Effective Brand Marketing in Social Media with Douglas Spencer
    Douglas Spencer is a marketing and branding expert and is president at Spencer Brenneman, LLC. As a brand strategy consultant, he has 25 years of experience in branding and marketing. He ensures that brand strategies build businesses by connecting with customers and employees. Douglas recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss brand marketing on social media. “Get a handle on who is representing you on social. Understand where your voice is being amplified - and by whom. Do they have what they need?” Douglas discusses tips for effective brand marketing in social media: 1.Strong brands are built on consistency. 2.Governance is important with social media. 3.Create employee advocacy programs. 4.Tone of voice is important. 5.Everything starts with a brand strategy.
    20 min

About AMPUP Your Digital Marketing

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AMP Up Your Digital Marketing (formerly AMP UP Your Social Media) brings together the leading marketing practitioners to share how they are succeeding in today's digital landscape. Each podcast focuses on providing you with the knowledge and strategies you need to be a successful marketer.