This week, we look into the murky ethics of media leaks and their growing role in shaping political, corporate, and cultural narratives. From leaked peace plans that spark international diplomacy to budget details released minutes before parliamentary debate, we dissect whether leaks are ethical whistleblowing or manipulative PR tactics. 

Farzana argues that leaks often reveal broken internal cultures, while Doug, from a journalistic perspective, explores how leaks are used to test narratives and steer public perception. 

Also in this episode, David wonders if written reports are becoming relics in a world obsessed with video and visual storytelling.  

And we ask: Can AI help restore strategic thinking in PR? And should public relations finally be regulated like other professions?  

Watch/Listen For

1:45 How will AI reshape PR, tactically or strategically?
5:36 Should PR be regulated like law or finance?
9:28 Are media leaks ethical, or just PR strategy?
14:33 Can visual storytelling replace traditional comms?
22:04 Are algorithms killing media access for everyone?

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