Consistency builds trust. Perfectionism kills progress. In this episode, Jeremy Miner sits down with Matt Gottesman, 3x founder, top-ranked podcaster, and creator of The Niche Is You®, to unpack the real psychology of building a brand that actually lasts.

Matt shares how to resist chasing trends, why devotion beats discipline, and the simple shifts that will keep your audience loyal for years. Whether you're a creator, entrepreneur, or sales professional, this conversation will help you align your work with who you really are and build something people can trust.

Chapters (00:00) Introduction (05:24) Why Consistency Builds Trust and Authority (09:42) Stop Trying to Be the Next Someone Else (15:09) Evolving Without Losing Your Core Identity (17:29) Devotion vs Discipline in Mastery (26:05) Authenticity, Trust, and Building in Public (39:28) Clarity, Decisions, and Trusting Yourself

💬 Got a question about sales, persuasion, or objection handling? Text me directly: +1-480-418-6755

➡️ The exact NEPQ script I used to earn $2.4M/year as a W-2 sales rep: https://nepqtraining.com/smv-yt-splt-opt-org

📗 Want the full NEPQ framework? This is what 350,000+ reps use to close more deals: https://go.nepqblackbook.com/learn-more

📘 Prefer to understand the psychology behind NEPQ first? Grab The New Model of Selling: Selling to an Unsellable Generation on Amazon: https://www.amazon.com/dp/1636980112

🔥 More Free Resources Join the Sales Revolution Facebook Group: https://www.facebook.com/groups/salesrevolutiongroup Book a Clarity Call with my team: https://7thlevelhq.com/book-demo/

✅ Connect with Jeremy Miner YouTube: https://www.youtube.com/@JeremyMiner Instagram: https://www.instagram.com/jeremyleeminer/ LinkedIn: https://www.linkedin.com/in/jeremyleeminer/ Facebook: https://www.facebook.com/jeremy.miner.52

✅ Connect with Matt Gottesman Substack: https://mattgottesman.substack.com The Niche Is You® Podcast: https://mattgottesman.com/podcast Website: https://mattgottesman.com/about Instagram: https://www.instagram.com/mattgottesman YouTube: https://www.youtube.com/@UCMYfij15oGv5K8ty1y-2JWg