BE THAT 1% Podcast

Eric Nicksick is an American mixed martial arts coach and former college football player, currently the general manager and head coach at Xtreme Couture. Three MMA fighters have become UFC champions under his guidance: Francis Ngannou, Aljamain Sterling, and Sean Strickland.

In this episode, James and Eric discuss what it takes to perform at a high level in the fight game and life. Eric shares stories and insights that can help anyone show up to their craft with more intention and intensity.

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In this episode, James and Andrea cover the three things you can trademark, the difference between trademark and copyright, how you should structure your contracts, and what to be aware of as we navigate the online business space.

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James shares his experience attempting to run 100 miles in 36 hours.

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In today’s episode, James shares an insight he’s learned that leads to a more fulfilling and meaningful life. He shares how seeking mastery for self and for craft can bring more of you to the moment and to life.

The post 297: Mastery, Not Status appeared first on .

In this episode, James brings on Giovanni Gubbels, Founder and CEO of Ctrl Chain, an international Logistics company, bridging the gap between technology and logistics. They dive into Gio’s travel schedule, how he leads a large company through challenges and what strategies he has found helpful in finding harmony between personal and professional life.

The post 296: Control vs Curiosity: Strategies for building an 8 figure business w Giovanni Gubbels appeared first on .

After seeing a rise in anxiety among the athletes and clients James works with, as well as a trend in the Western world, James decided to make Anxiety a main research pillar for 2025.

James shares his takeaways from the book Building a Non-anxious Life by Dr. John Delony.

Tune in to hear some practical strategies that will help you navigate, minimize, and better leverage anxiety.

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In this episode, James Shares what he has learned from Autobiographies, articles, podcasts, and interviews with Steve Jobs. Tune in to sharpen your mindset and implement tactical strategies for improving your business, relationship, and lifestyle.

The post 294: Lessons, Mindsets and Strategies from Steve Jobs appeared first on .

Emma is an Executive at Orfield Laboratories Inc., the nation's only independent, multi-sensory design research and consulting firm, working in architecture, design, and product development. As a multi-disciplinary lab, Orfield consults in each area of design as related to human perception, including Acoustics, AV, Lighting, Daylighting, Thermal Comfort, and Indoor Air Quality. In each of these areas, the firm's orientation is perceptual comfort, designing spaces and products that are low in stimulus and therefore perceptually comfortable for the user.

The post 293: What there is to learn from The Quietest Place on Earth with Emma Orfield Johnston appeared first on .

A renowned leader in sports performance and high-performance coaching, Steve has prepared triathletes for the Kona Ironman, boxers for world title fights, the U.S. Men’s Soccer Team for the 2022 World Cup in Qatar, and Matt Fitzpatrick for the 2023 PGA Championship and US Open.

He was also the first full-time American performance specialist in the English Premier League, leading the Sport Science efforts for Everton Football Club, facing teams like Manchester United, Liverpool, Manchester City, Arsenal, and Chelsea.

Beyond sport, he has coached executive VPs at Stanley 1913, performance directors at the Phoenix Suns, helped the Colorado Rapids (MLS) develop organizational identity, and has given keynotes on collaboration at Fuel50 and WebPT.

The post 292. Building a Winning Culture and Team w Steve Tashjian appeared first on .

James explains how a quote from Joyce Marter accurately describes how our minds work and what we can do to break the pattern of safety and comfort.

The post 291: We unconsciously recreate what is familiar until we choose something better. appeared first on .