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Become A Media Company - The best companies today aren’t just selling, they’re publishing.
Ep.95 - You’ve heard the phrase: “Your business needs to become a media company.” But what does that actually mean, and how do you pull it off without a marketing team or a big budget? In this episode of Endless Customers, Alex Winter sits down with IMPACT Head Coach Brian Casey to unpack the shift every business must make to earn trust in 2025 and beyond. If you're in roofing, manufacturing, or home services and are still thinking content and video “aren’t for you,” this conversation will challenge that and give you a starting point.
Highlights include:
This isn’t a trend. It’s the future of how buyers make decisions. And the companies who show up with answers will be the ones that win.
🔔 Stay Connected: Like, share, and subscribe for more straight-talk on marketing, sales, and building trust in the age of AI.
——————
Check out the full article here 👉 https://www.impactplus.com/blog/why-businesses-need-media-company-mindset
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By Endless Customers
5
1717 ratings
Ep.95 - You’ve heard the phrase: “Your business needs to become a media company.” But what does that actually mean, and how do you pull it off without a marketing team or a big budget? In this episode of Endless Customers, Alex Winter sits down with IMPACT Head Coach Brian Casey to unpack the shift every business must make to earn trust in 2025 and beyond. If you're in roofing, manufacturing, or home services and are still thinking content and video “aren’t for you,” this conversation will challenge that and give you a starting point.
Highlights include:
This isn’t a trend. It’s the future of how buyers make decisions. And the companies who show up with answers will be the ones that win.
🔔 Stay Connected: Like, share, and subscribe for more straight-talk on marketing, sales, and building trust in the age of AI.
——————
Check out the full article here 👉 https://www.impactplus.com/blog/why-businesses-need-media-company-mindset
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