Episode 288: In this honest and behind-the-scenes episode, Vonda, Lori, and Ellie unpack the highs, lows, and lessons from Flower Clique’s most ambitious photo shoot to date—capturing Fall, Christmas, and Valentine’s Day collections in one marathon session. From binder chaos and perceived value challenges to hats and 13-hour shoot days, they share what made this shoot different—and harder—than ever before.

You’ll hear how the team balanced creativity with profitability, dealt with design tweaks on the fly, navigated fatigue and frustration, and ultimately pulled off a huge win for their members. It’s a raw, relatable look at what it really takes to make website-worthy, sellable floral imagery—and why it matters.

Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist