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Being Unique Vs Being Too Unique
Being different is the shortest path to standing out with your products in a crowded space. That's not always a good thing, however, when it wins your customer's attention but loses their confidence as a buyer.
In this episode of Shopify Masters, we talk about why it's important to create products that are unique but recognizable to new customers.
Our guest is Mark Graham who heads up engineering at Grilla Grills: the best wood pellet, smoker, and ceramic grills to meet your needs.
Tune in to learn
-When you should focus on releasing new products versus improving existing products
Show Notes: http://www.shopify.com/blog/grilla-grills-uniqueness
Subscribe and watch Shopify Masters on YouTube!
Sign up for your FREE Shopify Trial here.
View all episodes
By Shopify
4.5
374374 ratings
Being different is the shortest path to standing out with your products in a crowded space. That's not always a good thing, however, when it wins your customer's attention but loses their confidence as a buyer.
In this episode of Shopify Masters, we talk about why it's important to create products that are unique but recognizable to new customers.
Our guest is Mark Graham who heads up engineering at Grilla Grills: the best wood pellet, smoker, and ceramic grills to meet your needs.
Tune in to learn
-When you should focus on releasing new products versus improving existing products
Show Notes: http://www.shopify.com/blog/grilla-grills-uniqueness
Subscribe and watch Shopify Masters on YouTube!
Sign up for your FREE Shopify Trial here.
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