Mike Campion and marketing expert Jackson Pinkoski dive into unconventional marketing strategies for cleaning companies. They discuss how many businesses start with the wrong focus—choosing platforms like Facebook or Yelp without first understanding their ideal client and their pain points. Jackson highlights the value of traditional marketing channels, such as billboards and direct mail, which can be effective when targeted correctly and measured properly. Both Mike and Jackson emphasize the importance of testing and tracking results to ensure a return on investment.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here