The Intentional Fundraiser Podcast

Beyond the Thank-You: Transforming Major Donors into Lifelong Partners


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Have you ever wondered why some major donors become lifelong champions while others quietly slip away?

After nearly three decades in fundraising, I’ve learned that the answer lies in how we steward those relationships-not just with a thank-you, but with genuine, ongoing care.

In this episode, I’ll share the real-life story of how one intentional stewardship journey turned a surprise $25,000 gift into a $250,000 legacy commitment. You’ll hear the strategies, the stumbles, and the simple shifts that made all the difference.

Are you making your major donors feel truly seen, heard, and valued? Or are you missing opportunities to deepen those critical partnerships?

Tune in to discover practical tips, timely trends, and tools you can use right now to retain and grow your most important supporters.

And if this episode resonates, please share it with your fellow fundraisers-let’s raise the bar for donor care together!

Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way. 

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The Intentional Fundraiser PodcastBy Tammy Zonker

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