Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)

Blame the Influencers (Insider 219)


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The influence of social media influencers on new podcasters, creative brainstorming tips, podcast monetization strategies, and unique ways to enhance your podcasting experience.in this episode of Build a Big Podcast ...

Episode Topics

  • Relationship between influencers and podcasting, including the financial aspect and expectations of new podcasters
  • The impact of influencer culture on new podcasters' expectations for quick payment and fame
  • Creative potential and embracing constraints to unlock new ideas for podcast content
  • Using lighting changes, like the Echo Glow, to set creative moods or indicate different segments in a podcast
  • The importance of building a podcast over time and understanding it as a long-term commitment, rather than seeking instant success
  • Strategies for obtaining podcast ratings and reviews through personalized requests rather than general announcements
  • Explanation of the "7-Minute Creative Challenge" to brainstorm podcast ideas rapidly

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  • See Big Podcast AMP for personalized podcast growth assistance

Episode Timestamps

  • 00:00 Influencers Make How Much?
  • 05:12 The Myth of Overnight Success
  • 08:07 Rushing Success Risks Failure
  • 12:11 Oprah's Early Career ... A Podcast Brainstorm
  • 14:57 Dynamic Lighting for Podcasters
  • 17:46 How to Ask for Feedback

The Newsletter for Podcasters

  • Big Podcast Insider - Weekly Podcasting Newsletter

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 219 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more. ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

  • Big Podcast Extra - Podcasting Tips
  • Big Podcast AMP (Audio Monetization Program)
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Big Podcast Playbook - Marketing for Podcasters (A Podcast on Podcasting)By David Hooper

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