Future Commerce

Body Data


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Phillip is making a FB Messenger Bot
Phillip is speaking at ZendCon 2016
  • PCI Compliance
  • Conversational Commerce
  • Body data
    • Could be next data point to go mainstream - see existing companies (there are more than this): http://www.sizestream.com/ https://www.bodylabs.com/ http://www.oaklabs.is/ http://memorymirror.com/ http://fits.me/ http://bodymetrics.com/
    • You’ll give companies access to this data all the time
    • Apparel
      • You’ll try on clothes in VR - see yourself and how you look in them
      • Eventually, most clothing will be on demand and therefore perfectly tailored - you won’t be trying on sizes, you’ll simply be seeing different designs/colors/sizes on yourself.
      • Could revolutionize clothing design
      • Cost, brand etc will be tied up with quality, speed, and other factors.
      • In fact there may just be local clothes printing stations: http://www.electroloom.com/
      • Gaming and virtual communities
        • You’ll play games as yourself
        • Health and fitness data will be updated in real time
        • You’ll improve your personal fitness to be more competitive in games
        • Many games will become incredibly physically competitive
        • Different body types will find different roles in each game
        • Imagine playing Madden with your squad. So sick.
        • Comprehensive body scans could eventually be covered by health insurance
          • Virtual health will get easier (benefits of virtual health have already been covered at length by many https://www.accenture.com/us-en/insight-virtual-health)
          • Insurance companies are already incentivizing good health habits (and this will go further with more tracking)
          • Scan could be much more in depth than at home tools
          • We will likely see more hardware and software available for providing real time updates to healthcare providers.
          • Some of these devices/software will double for providing updates to other channels (games etc, since some of these channels will only accept data from more “official” data collection methods)
          • Anomalies in data could trigger notifications and healthcare providers will be the ones requesting appointments (mostly virtual) instead of the other way around http://diatribe.org/google-secures-patent-glucose-sensing-contact-lens
          • Dating sites
            • Only dating sites that use verified body data will be considered
            • legit
            • Obviously, this will be in VR
            • Body data as become unique identifiers
              • We already use fingerprints for payments
              • Eye scans are in progress
              • Could be a series of other body data
              • We’ll have the ability to sell our body data
              • Verified achievements
              • http://www.technobuffalo.com/2016/04/15/super-mario-bros-world-record-heart-monitor/
                Body data as a personal asset
                Body data security
                Check out your personal Google Maps profile!

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                Future CommerceBy Phillip Jackson, Brian Lange

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