In this special live episode recorded at the 2024 Engage Summit in Raleigh, NC, Dustin chats with Allison, host of The Application podcast, who shares her insights on enrollment marketing, the importance of digital transformation, and how AI can enhance human connection in higher education. They discuss practical strategies for recruiting prospective students and the critical role of personalization in marketing efforts.

Guest Name: Allison Turcio, Assistant Vice President for Enrollment and Marketing at Siena College 

Guest Social: LinkedIn

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Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

Attend the 2025 Engage Summit! 
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.

Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register