Pursuing Private Practice

BONUS: Start and Grow Your Dietitian Private Practice


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Looking for the ultimate support system to build the private practice you’ve always dreamed of? Business School is a comprehensive online program, designed to guide dietitians through every stage of business—whether you’re just starting out or actively growing your caseload. With business education, supportive coaching, done-for-you templates, and a community of like-minded dietitians, you’ll gain the tools, courage, and confidence to create a business that reflects your values and goals. For a limited time, you can save $500 off of the program! Learn more and join today.

This bonus podcast episode is a recording of the latest workshop that kicked off our Business School launch! The Roadmap To Start and Grow Your Dietitian Private Practice is packed with valuable insights to help you start and grow your private practice. We hope it inspires you to take up space in business!

00:01:19 - Benefits and Fears in Private Practice

Discussion on the advantages of starting a private practice, addressing common fears and doubts that dietitians face.

00:06:30 - Taking Up Space and Goals

The importance of asserting oneself as a dietitian in business, along with encouragement for participants to share their private practice goals.

00:10:37 - Stages of Business: SET UP Your Private Practice

Introduction to the stages of private practice, including a detailed checklist to prepare for opening and the mindset for success.

00:15:37 - Legal and Financial Questions

Guidance on choosing business structures, legal requirements, selecting a business name, and separating business and personal finances.

00:23:00 - Insurance and Client Rates

Pros and cons of accepting insurance in private practice and how to determine your hourly rate for clients.

00:26:10 - Client Onboarding and Overcoming Nerves

Creating initial assessment forms and onboarding processes, while addressing the normal nervousness associated with the first client.

00:32:15 - Marketing and Networking Strategies

Strategies for presenting your practice, identifying referral sources, and crafting an effective elevator pitch.

00:36:49 - Selling Services and Client Experience

Reframing the sales process as matchmaking, discussing the importance of customer experience, and ongoing counseling skills development.

00:41:20 - Transitioning to the GROW Stage of Business

Introduction to the growth stage of business, including organizing finances, streamlining systems, and utilizing AI tools.

00:45:11 - Email Marketing and Community Ideas

Setting up email marketing strategies and networking within the local community to gain referrals and create content.

00:48:45 - Brand Development and Lead Attraction

Understanding the importance of branding, generating leads, and thinking like a CEO to embrace business ownership.

00:54:06 - Coasting and Self-Care Strategies

Understanding the coasting stage's importance for self-care, setting boundaries, and using personality assessments for business enhancement.

00:57:38 - Celebrating Wins in Business School

The importance of recognizing achievements, followed by an overview of the business school program and its benefits.

00:59:24 - Business School Program Structure and Support

Details about the benefits of joining Business School, including accountability, coaching, community support, tools, and resources provided.

01:03:35 - Curriculum and Goals Overview

Explanation of the comprehensive curriculum, expected outcomes, and details about the special promotion for joining the program.

01:07:12 - Q&A Session and Addressing Imposter Syndrome

Transition into a Q&A session addressing participants' questions, along with a discussion on overcoming imposter syndrome.

01:10:19 - Marketing Strategies and Client Management

Tips on attracting clients during the New Year resolution period and maintaining relationships with former clients.

01:15:23 - Onboarding Clients and Outsourcing Marketing

Guidance on onboarding new clients effectively, followed by a discussion on the pros and cons of outsourcing marketing.

01:25:21 - Closing Remarks

Final thoughts and an invitation for participants to join the Business School Program!

We shared some exciting news at the workshop...

Business School is officially open for enrollment—and for a limited time, you can join for $500 off!

This is your chance to access the support, strategy, and tools you need to build the private practice you’ve been dreaming of.

But don’t wait—this special promotion is only available until Tuesday, December 3rd!

...more
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Pursuing Private PracticeBy Jennifer McGurk

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